Jackie Jones Email & Phone Number

San Francisco, Ca, Us

• Developed marketing vision and plan for Salesforce Practice at Slalom that contributed to Slalom becoming Salesforce’s #3 partner in AMER and globally.• Created customer story program for Salesforce Practice resulting in most partner customer stories created in Slalom’s history.• Negotiated Salesforce Dreamforce sponsorship for the highest level of sponsorship at very favorable cost and executed Slalom’s largest customer facing presence at Dreamforce including keynote, eight industry roundtables, and a Women in Tech and Dreamin’ In Color panel with a 20x return in investment.• Acquired the most partner investment from Salesforce in Slalom’s history.

Greater Los Angeles Area

• Successfully launched 25+ Financial Services industry solutions and 15+ Communications and Media industry solutions with individual GTM plans. • Led all Financial Services and Communications and Media partner activations.• Instrumental in Financial Services Cloud (FSC), best performing industry cloud in Salesforce history, marketing plan and successfully led the AMER FSC launch event.• Responsible for global marketing plans and execution with Deloitte, PwC and Agency partners to include content, positioning, messaging, demand generation and awareness campaigns.• Managed a team responsible for global system integrators including Accenture, Deloitte, Capgemini, IBM, etc, Salesforce largest and most critical partner group.• Created numerous press releases, blogs, white papers, points of views with partners.• Planned and executed 50 campaigns including digital and physical events in less than 12 months.• Managed product awards program resulting in two prestigious awards two days after product launch.

Newbury Park, Ca

Responsible for global marketing plan covering three design studios (California, Munich, and Shanghai) and all marketing initiatives such as PR, events, market research, website content, client communications, design award program, etc.Developed a PR program that resulted in top tier media coverage including Fast Company magazine’s #1 ranking for Designworks in Design and #25 ranking in most innovative companies list; Forbes; TIME; BMW Magazine; New York Times; Surface Magazine; Wallpaper; Dwell, etc. Wrote article for Finesse Magazine, Chef Thomas Keller’s magazine.Created design award program increasing design awards won and publicity of awards by 200%.Responsible for all corporate and internal communications. Increased company collaboration and communication by 100%. Designed and implemented a company-wide newsletter. Created and managed company Intranet page. Wrote all president’s letters and company announcements including re-org communication presentation.Developed and managed quarterly events in collaboration with BMW Group and external clients including BMW Z4 US press launch; Rolls-Royce VIP customer events; BMW M3 Customer Drive event, BMW Motorrad R nineT product launch; HP Z800 Workstation press launch: Landscape Forms US press launch, etc.

Mountain View, Ca

Responsible for development of annual marketing plan to support corporate solution product portfolio and a network of 45+ Alliance partners. Network of supported alliances included Oracle, PeopleSoft, SAP, Siebel, Cisco Systems and Microsoft.Created industry specific initiatives to support focused sales goals. Industries served included Healthcare, Financial Services, Public Services, and Consumer Industrial Markets.Responsible for all solution and alliance marketing deliverables including: collateral, internal/external websites, events, analyst relations, public relations, market research, internal communications, webcasts, videos, sales tools, and training.Responsible for creating lead generation campaigns.Responsible for tracking revenue and managing leads through the sales cycle.

Novato, Ca

Responsible for developing and implementing strategic marketing plans for the Print Shop, Calendar Creator, and ClickArt software product lines, a $60 million business.Responsible for brand profit and loss decisions.Managed a $2 million marketing budget.Managed a team of nine marketing professionals.Responsible for all marketing materials from initiation to completion including packaging, point of purchase, direct mail, press kits, and sell sheets. Developed creative briefs. Managed process flows and design agency.Responsible for all marketing programs including joint marketing, non-profit, and promotional.Developed research strategy including focus groups, one on one interviews, and phone and e-mail surveys.

Managed the Cooperative Advertising program through a vendor transition, resulting in a $50,000 annual savings.Managed the Marketing and Strategic Planning budget.Implemented carrier and channel promotions.Developed a corporate sponsorship and corporate contributions program.Developed and implemented customer loyalty programs such as customer renewal programs, winback programs, and targeted loyalty incentives, resulting in an 85% customer renewal rate.Responsible for the Product Support and Customer Outreach teams with nine direct reports.Received a 98% manager rating on an employee satisfaction survey completed by direct reports.

Bachelors Of Science, Journalism

Masters Of Business Administration, Marketing