Jae Lee

Jae Lee Email and Phone Number

Senior Director, Data and Technical Product Marketing @ ADP
New York, NY, US
Jae Lee's Location
New York City Metropolitan Area, United States, United States
About Jae Lee

Industry Verticals:* HCM & Talent Management - AI & Data* MarTech, AdTech & Retail Media - AI, Marketing Cloud, Data, Identity, Journey Analytics, Targeting, Personalization, Measurement & Analytics* LegalTech - Transactional Law & Litigation* FinTech - Market Data, Risk & Compliance, Fixed Income, ETFs and Indices * RetailMarketing Experience: * Product Marketing - B2B & B2C* Revenue Marketing - B2B & B2C* Demand Generation and ABM Programs* Marketing Automation - Marketo, Eloqua, HubSpot & IBM Watson Campaign Automation (formerly SilverPop)* Agile Marketing and Lean Six Sigma* Spoken at Forrester Research SiriusDecisions, MarTech, Digital Analytics Association, RampUp, Festival of Marketing, CMO Council, CMO Connect and other marketing industry events* Content Marketing and Thought-leadership* Strategic Marketing Planning* NPS and Retention Marketing Strategies and Tactics* Brand Development and Rebranding Strategies* Global Brand Management* Mobile B2C strategies* Marketing Analytics* Traditional and Digital Media Planning and Buying* Digital Marketing and Social Media Strategies* Product Management* Business Development* P&L/Budget Management* Competitive Intelligence and Research* Client Relationship Management* Servant Leadership

Jae Lee's Current Company Details
ADP

Adp

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Senior Director, Data and Technical Product Marketing
New York, NY, US
Website:
adp.com
Employees:
96724
Company phone:
(877)929-6687
Company email:
Contactadp@adp.com
Jae Lee Work Experience Details
  • Adp
    Senior Director, Data And Technical Product Marketing
    Adp
    New York, Ny, Us
  • Adp
    Senior Director, Data & Technical Product Marketing
    Adp Mar 2024 - Present
    Roseland, New Jersey, Us
    Leading the ADP Product Marketing team focused on: * Data - Datacloud, Real Income and Employment Verification * AI - ADP Assist * Mobile * Tech & Marketplace Integrations - API Central
  • Walmart
    Director Of Product Marketing
    Walmart Jan 2022 - Mar 2024
    Bentonville, Arkansas, Us
    Led the Walmart Connect PMM team focused on: * Data Foundation - 1P Audiences Data, Privacy & Customer Identity * Data Clean Rooms * Measurement & Reporting - Attribution, Insights, Incrementality & Automation
  • Liveramp
    Senior Director Of Product Marketing
    Liveramp Jan 2021 - Jan 2022
    San Francisco, Ca, Us
    Member of the Corporate Marketing Leadership & Senior Product Management Leadership teams.Led the core Product Marketing team for: * Activation - Data Ingestion & Partner Attribution * Measurement - Reach & Frequency, Sales Lift * Data Marketplace - 3P Data Partners * TV Solutions - CTV, OTT & Linear * Addressability - Identity, Data Clean Rooms, ATS * Platforms, APIs & Integrations * PMM Operations - Commercialization, GTM & Growth
  • Acoustic
    Global Revenue & Performance Marketing Leader
    Acoustic Apr 2020 - Nov 2020
    Conway, Arkansas, Us
    Formerly IBM Watson Marketing Cloud - Acoustic was formed as part of a carve out from IBM.Led the marketing team on the development and management of the demand and lead generation, campaign management, customer retention and digital web marketing strategies and teams for Acoustic, the largest independent marketing cloud, offering marketers purpose-built solutions on the industry’s most exciting and open marketing platform.
  • Ibm
    Global Product Marketing - Watson Marketing Cloud
    Ibm Oct 2017 - Mar 2020
    Armonk, New York, Ny, Us
    Led global product marketing for AI-Powered Marketing & CX MarTech SaaS solutions including Personalization, Predictive Insights and Digital & Behavioral Analytics. * Tealeaf and mobile basics - Behavioral Analytics * Real-Time Personalization* Watson Personalized Search* Watson Customer Experience Analytics - Journey Analytics* Predictive Analytics* Focal for GDPR and CCPASpoke at various industry events including MarTech, Forrester Research SiriusDecisions, Digital Analytics Association, RampUp (LiveRamp), Festival of Marketing in UK, CMO Council, CMO Leadership Connect Summit, IBM Regional User Groups and other marketing industry events.
  • Lexisnexis
    Director Of Product Marketing
    Lexisnexis Mar 2014 - Jul 2017
    New York City, Ny, Us
    Member of Senior Product Leadership & Corporate Marketing Leadership TeamsLed product and performance marketing for a portfolio of LegalTech SaaS products and solutions designed for transactional attorneys and litigators at large law firms, corporate legal and specialized law firms:* Lexis Practice Advisor - Practical Guidance for Finance, General Practice, Commercial Transactions, California Business & Commercial, Corporate Counsel, Bankruptcy, Intellectual Property & Technology, Labor & Employment, Corporate and M&A, Real Estate, Capital Markets & Corporate Governance, Florida Business & Commercial, New York Business & Commercial, and Texas Business & Commercial* Lexis Securities Mosaic - SEC Filings, SEDAR Filings, No-Action Letters and Comments Letters, News and Law Firm Memos* Lexis Practice Advisor Journal* Lexis for Microsoft Office* Lexis Search Advantage
  • Collective[I]
    Vice President Of Marketing
    Collective[I] Oct 2013 - Feb 2014
    New York, New York, Us
    Member of the Executive Leadership team.* Led a marketing team that comprised of marketing professionals including product marketing, performance marketing, digital marketing, operations and creatives services.* AI and Predictive Analytics Martech SaaS applications designed to improve B2B sales, marketing and customer service.
  • The Adecco Group
    Director Of Marketing - Analytics & Revenue Performance Marketing
    The Adecco Group Apr 2012 - Sep 2013
    Zurich, Zurich, Ch
    Member of the Adecco Group Corporate Marketing Senior Leadership team.* Built and led a new strategic revenue marketing and marketing analytics function and team that focused on improving the effectiveness of campaigns, measuring marketing ROI and generating MQL and SQL leads resulting in increased revenue by leveraging technology, process, people and content.* Managed a $600K+ in annual marketing technology and platforms budget* Implemented a revenue marketing initiative by launching Marketo integrated with Salesforce.com and led the strategic partnership between sales and marketing that increased top of the funnel lead conversion from opportunities to business wins.* Launched Marketo Insights for 600+ sellers
  • The Adecco Group
    Director Of Marketing - Accounting And Professional Specialty Staffing
    The Adecco Group Jul 2010 - Apr 2012
    Zurich, Zurich, Ch
    Member of the Adecco Group Marketing Senior Leadership team.Head of Marketing focused on leading the development and launch of new corporate brands into market as part of Adecco Group acquisition of MPS Group.* Accounting Principals* Parker + Lynch* Ajilon Professional Staffing* Paladin Recruiting and Staffing
  • The Adecco Group
    Director Of Marketing - Lhh (Lee Hecht Harrison)
    The Adecco Group Jan 2008 - Jul 2010
    Zurich, Zurich, Ch
    Member of the Executive Leadership at LHH and Adecco Group Marketing Senior Leadership teamsGlobal Head of Marketing for Lee Hecht Harrison. * Career Transition and Outplacement Services* Leadership Consulting* Workforce and Change Management
  • Wolters Kluwer - Financial Services Solutions
    Product Marketing Manager, Securities Compliance
    Wolters Kluwer - Financial Services Solutions 2006 - 2008
    Minneapolis, Minnesota, Us
    FinTech SaaS and data solutions (carved out of CCH) designed for compliance and risk officers at broker-dealers, investment advisors, hedge funds, banks, tax and legal professionals:* Capital Changes (Corporate Actions and Cost Basis)* Examiner (Monitors and Tracks Employee Trading)* Compliance Resource Network (Federal Securities, Exchanges, Blue Sky, SEC, FINRA, NYSE)* Policies & Procedures (Broker Dealers, Investment Advisers and Hedge Funds)* Banking Compliance Library (FDIC, FRB, OCC, OTC, Practical guidance)
  • Lg Electronics North America
    Marketing, Digital Appliances Division
    Lg Electronics North America 2006 - 2006
    Englewood Cliffs, Nj, Us
  • Mergent, Inc.
    Senior Product Marketing Manager
    Mergent, Inc. 2004 - 2006
    Fort Mill, Sc, Us
    Acquired by London Stock Exchange GroupFinTech data and SaaS solutions (carved out of Moody’s Investors Service) designed for broker-dealers, investment advisors, hedge funds, banks, tax and legal professionals and academic and public libraries* Market Data and Fundamental Company Data* SEC EDGAR and SEDAR Filings* Global Annual Reports Database* Equity Research and Analytics* Corporate Actions and Historical Equity Pricing* Fixed income data (U.S. Corporate Taxable Bonds and Municipal Bonds)* Data licensing (API and Digital Data Feeds)* Investor relations services (Blue Sky Regulatory Compliance)* Index services - Supported the launch of the Dividend Achievers based ETF and closed-end fund which were licensed to Blackrock, Powershares and Vanguard
  • Mergent, Inc.
    Chief Of Staff & Assistant To The Ceo
    Mergent, Inc. 2003 - 2004
    Fort Mill, Sc, Us
    * Chief of Staff to CEO* M&A activities - Reviewed and recommended potential acquisitions* Rebuilt the marketing function and team* Managed publisher partnership with John Wiley & Sons
  • Mergent, Inc.
    Product Manager
    Mergent, Inc. 2001 - 2003
    Fort Mill, Sc, Us
    * Developed product strategy and roadmaps for Mergent Online - Company Data and Financial Research SaaS Platform - U.S. Company Data - Non-U.S. Company Data - EDGAR and Global Company Financials - Equity Research Reports - Industry Reports - Historical Equity Pricing - Annual Reports - Executive Profiles
  • Mergent, Inc.
    Tradeshow Manager
    Mergent, Inc. 1999 - 2001
    Fort Mill, Sc, Us
  • Mergent, Inc.
    Marketing Specialist
    Mergent, Inc. 1998 - 1999
    Fort Mill, Sc, Us

Jae Lee Education Details

  • Wake Forest University School Of Business
    Wake Forest University School Of Business
    Management
  • Hofstra University
    Hofstra University
    Marketing
  • Erasmus University Rotterdam
    Erasmus University Rotterdam
    International Marketing

Frequently Asked Questions about Jae Lee

What company does Jae Lee work for?

Jae Lee works for Adp

What is Jae Lee's role at the current company?

Jae Lee's current role is Senior Director, Data and Technical Product Marketing.

What is Jae Lee's email address?

Jae Lee's email address is ja****@****hoo.com

What is Jae Lee's direct phone number?

Jae Lee's direct phone number is +191737*****

What schools did Jae Lee attend?

Jae Lee attended Wake Forest University School Of Business, Hofstra University, Erasmus University Rotterdam.

Who are Jae Lee's colleagues?

Jae Lee's colleagues are Jamie Gosselin, Mackenzie Klooster, Cyril Alcamo, Kirsten Harden, Anitha Rathod, Roberto Alvarez-Rodriguez, Laurenţiu Cimpoieş.

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