Jason Hatch Email & Phone Number

Phoenix, Arizona, United States

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Arizona

VisualVault is a cloud-based, enterprise content services platform included on the Gartner Magic Quadrant and Forrester Wave. Our customers utilize our product to automate business processes, store large volumes of content in the cloud and drive their business more efficiently. Organizations can utilize our platform to implement their business process in a way that reflects how they currently do business.

High Creek Marketing is focused on using Market Research and Digital Marketing to help clients reach and engage with more customers. We can engage clients as they are bringing a new product and services to market or when they need a competitive change in how their product or service is positioned. To help clients position their products and engage targeted prospective customers, we utilize different research tools to understand potential customers, competitors, industry forecasts and the emotions associated with the purchasing process. The knowledge gained by research is then utilized to develop a marketing plan to position the product or service. This plan will include architecting the marketing funnel, defining the mechanisms to attract customers and content to move customers to the zero moment of truth. We then help the client enact the plan. We can help them setup SEO, social media, website content development, sales collateral, case studies and many other relevant tools that will bring potential customers into the selling process. We can also facilitate mechanisms to retain customers after they have been acquired.

Phoenix, Arizona Area

Mesa Arizona

I researched the market and develop the marketing plan for contract manufacturing services associated with point-of-care medical devices. I recommend relevant marketing channels to introduce the capability of the organization to more potential customers and implemented digital marketing strategies. Architected the means to track the effectiveness of the marketing plan and measure success of the plan. Auer increased their web traffic by 400% and acquired new customers that they had not previously reached.

I conducted market and competitor research to determine how to differentiate the VisualVault product. As a result, we updated the strategic marketing plan of the organization to be laser focused. I developed a repeatable framework for managing and directing strategic market plans. Utilized the plan and buyer personas to architected an end to end SaaS marketing funnel to measure brand awareness, potential customer engagement, acquisition, and retention. Organized materials and efforts to attend multiple trade shows. Worked with potential customers providing product demonstrations and managed professional service projects for various customers.

I architected technology infrastructure for a SaaS data center and managed daily operations and off hour team coverage. Conducted sales and technology presentations to investors, executives and potential customers. Managed customer and organizational projects from inception to successful implementation. Conducted customer and partner visits to resolve issues, build good will and generate additional business. Strategically implemented product quality test plans, product support and documentation collateral to support customer education and satisfaction.

Mesa Arizona

Mba, Management And Strategy, Masters In Business Administration With Specialty In Management And Strategy

Bs Cis

Activities and Societies: Sigma Beta Delta

Education record