A professional, positive and highly motivated Technical Digital Media Professional with 20 years experience across AdTech & MarTech.Specialising in the Online Media space including CDP, Analytics, AI, RTB, Performance Marketing, Ad Networks, Media, Price Comparison and Technology Solutions.Expert in consulting, architecting, implementing and delivering best in breed AdTech & MarTech stacks and bespoke BI analytical solutions.Experienced in team leadership and management with advanced knowledge of the whole product life-cycle and hands-on development experience of both front-end (Web / App / OTT) and back-end technologies. Ability to work under pressure, think quickly, delivering to tight deadlines and communicate with senior stakeholders with a consultative approach. A history of innovating bespoke reporting dashboards and portals driving reporting automation, assisting business operations and providing key data-insights on company performance to drive revenue goals.