Lead and support the digital content team. Create the structure necessary for great communication and creation of digital content across Waterloo brands. Manage the relationships between Waterloo Media and multiple 3rd party providers to insure maximum performance. Provide the vision, training and support to a sales team of 20+ account executives .

Provide leadership,training and support to high achieving sales teams. Responsibilities include hiring , training and the continued growth and engagement of media sales professionals.Reporting to the General Manager, with 7 direct reports including National Sales Manager, Digital Sales Manager and Event Manager on an 8 station cluster, responsible for directing all aspects of station sales operations including digital, radio and online advertisements, event sponsorships and promotional broadcasts for 500 accounts.Consistently exceed individual advertising sales revenue goals on a monthly and quarterly basis while advising and overseeing sales team achieving $10M targeted annual revenue and outpacing of market revenue growth.

Lead, manage and support media sales teams. Achieve traditional, digital and event revenue goals on a consistent basis. Collaborate with team members to deliver measurable results for advertising clients.

Initial Account Manager for the launch of the Interactive Sales initiative for Emmis Austin Radio.