25+ years of business. brand and team management. MBA who brings an executive view to the marketing table (and the other way around). Highlights: - Leader who understands that your brand is your business and carries the message from tactical through strategic levels; every customer interaction, every investment and every employee is a reflection of the company values and goals.- Expertise in strategic marketing planning and implementation: campaign development, CRM, media selection, performance measurement and optimization- MBA: financial, operations and service-delivery management- Extensive experience with change management and process improvement methodologies and real-world implementation- Outstanding writing, editing and presentation skills; experience with development and delivery of sales and customer training - Successfully represented such diverse brands as Goodwill, IBM, Bucky Badger, Sony and the State of Wisconsin