Janet (Jade) Elk Email & Phone Number

Redding, California Area

Manage the conversion of all print textbooks to BVT’s new digital LAB Book platform. Work closely with production, coders and developers in bringing over all the content and ancillaries so it works in both desktop and mobile devices. Handle testing and quality assurance for all components. Review digital accessibility of projects and determine compliance.

Santa Fe, NM

• Manage the online presences and all communication aspects of this Santa Fe fair trade artisan jewelry studio and gallery. Focus on rebranding both the Celtic Jewelry and Reflective Jewelry businesses, focusing on.
• In-depth audit of company’s e-commerce websites to create a comprehensive plan for rebranding each business based on product strengths, competitive analysis and what is important to each audience;
• Development of digital marketing tactics, including e-newsletters, social media platforms, and content development;
• Manage teams of external developers and designers for two thriving e-commerce websites, planning strategic updates to improve the customer experience, increase online sale conversions, and develop new programs..
• Create and manage editorial calendars to coordinate content across websites, mobile, social media, print and in-store gallery experiences.
• Analyze monthly analytics to determine strengths and opportunities for future marketing and messaging.* Engage with audiences via Social Media platforms, using AgoraPulse to keep the conversations up to date and.

San Diego, CA

• Project Manager and Senior Interactive Designer for this PR firm’s in-house creative agency. Responsible for managing internal and external creative teams tasked with bringing to life interactive marketing strategies.
• Oversee the entire lifecycle of website design/development, including project estimates, hiring or assigning staff, scheduling milestones and deadlines, reviewing content creation for quality control and to be sure it.
• Lead the planning and discovery process for determining where client’s current online strategies and tactics are at, uncovering problems and opportunities, analyzing competition and user feedback, and gaining an.
• Work closely with video production studios, creative directors, copywriters, editors, and manage up to eight team members to keep projects inspiring, innovative, and on deadline and budget.
• Develop and maintain a variety of content management systems, often syncing data between internal client systems and pubic website portals.
• Build traffic and awareness for digital communications and websites, working with teams of writers, social media mavens and marketing specialists for a holistic approach.