Business leader, creative producer, innovator, dealmaker - acknowledged throughout the media industry for his unique experience creating and leading businesses, innovating opportunity, award winning creativity, and as a champion of talent.
Warrior Media
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Content Creator And ExecutiveWarrior MediaUnited States -
President / Creator / Executive ProducerWarrior Media Jun 2019 - PresentGreater Los Angeles Area
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President / Executive ProducerForge Media May 2017 - Jun 2019Greater Los Angeles Area
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President, Generate & Evp Defy Media - Head Of Tv/Ott Development & ProductionDefy Media May 2015 - May 2017Greater Los Angeles Area(AlloyDigital merged with Break Media in 2013 to form DEFY Media.) In 2015 previous role at was expanded to oversight of all branded entertainment relationships, business affairs and production, oversight of original development and production for non-Defy channels with continued oversight of Generate as a stand-alone business in talent management, production and development.• Oversaw business affairs and accounting in addition to a fulltime staff of 20 people• Responsible for all off-network (Defy) content and relationships• Projects created and/or Executive Produced include Man At Arms (El Rey), Part Timers (YouTube), Screen Junkies (TruTV), Upscale (TruTV), Madden America (NFL), 100 Things (Go90), Crashing (Sony), Talking For Clapping (Netflix) -
President, Generate & Evp & Head Of Branded Entertainment Division, Defy MediaDefy Media Oct 2013 - May 2015Greater Los Angeles Area• Named President Generate in 2013 as part of the Defy Media Reorganization after Alloy and Break Media Merger; Operated Generate as a profitable stand-alone business inside DEFY overseeing business affairs and accounting as well as a fulltime staff of 12• Hands-on in the development and production of scripted and non-scripted television pilots, specials and series, scripted and non-scripted digital series, branded entertainment campaigns, television commercials, experiential marketing events, live tours, network interstitial programming, public service announcements, graphic novels, documentaries and films• Worked alongside sales team with media companies, major brands and agency partners to create branded entertainment projects including One Day (Acuvue), See The Real Me (Clean & Clear), Sky Drive With Aubrey Plaza (Microsoft), Axe: Shower Thoughts (Unilever) and Lipton Kat Demmings• Actively developed, sold, negotiated and produced multiple television series, pilots and specials, both scripted and non-scripted to networks and partners including The Walking Dead Digital (3 seasons/AMC), KC Undercover (Disney), Bet Your Pet (CW), Camera Roll (TBS) -
President Of Generate Management, Evp & Head Of Branded Entertainment Division, Alloy DigitalAlloy Digital Jan 2012 - Oct 2013Greater Los AngelesAlloy Digital acquired Generate in 2012• After Alloy acquisition, named President of Generate Management while concurrently being promoted within Alloy to run the Branded Entertainment practice overseeing business affairs, accounting and a fulltime staff of 20+• Branded Entertainment Projects include Chasing Steve Aoki (XBox), Tresemme Style Setters With Shenae Grimes (3 seasons), Style Rules With Rachel Zoe (Cotton) - additional credits available• Projects Created and/or Executive Produced include The Show With Vinny (MTV), Help Desk (OWN), Off Season (MSN) -
Managing Partner & Head Of Branded Entertainment Division, Generate (2007-2012)Generate Feb 2007 - Jan 2012Greater Los Angeles Area• Involved in all Generate goal setting and deal making as well as day-to-day oversight of the management company and branded entertainment practices overseeing business affairs and accounting• Drove the talent management division to a 7x increase in revenue and a 6x expansion in clients• Grew annual gross revenues for Generate to $10M+, achieving breakeven profitability and expanding Generate from 11 to 35 full-time employees• Secured a Series-A round of financing for Generate in 2008 with a follow-on round in 2010 and negotiated deal to sell Generate to Alloy Digital• Responsible for all branded pitches, sales, development and production including Royal Caribbean Films (Royal Caribbean), Mad Men Series (Dove, Suave, Helman’s, Klondike, Breyers, Vaseline), The Invested Life (TD Ameritrade), History Of The Internet (Microsoft), Charlie Todd Capital One (Capital One), Play It Forward (Ford/MSN) • Actively developed, sold, negotiated and produced multiple television series, pilots and specials, both scripted and non-scripted to networks and partners including Reality Show (Showtime), Brandt Point (Fremantle), Schmobots (FX), The Hustle (Fuse), 7 Wonders of the Wall (MSN), Bermuda Star (Fox), Bad Dad (Lifetime)• Day-to-Day Management of personal list of clients as well as oversight of the company’s roster of A-list comedians, writers, directors and actors
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AgentCreative Artists Agency Jun 1996 - Feb 2007Greater Los Angeles AreaAgent, New Media and Motion Picture Literary Departments (2000-2007)• Personally selected to start CAA’s Corporate and New Media group in 2000• Represented writers and directors, in addition to the work being done for corporate and new media clients, making hundreds of deals for talent and putting together dozens of film projects working with studios and independent financing partners• Architected media partnerships and marketing for the Indy Racing League from 2003-2006• Architected Alyssa Milano’s Touch Brand and their initial partnership with Major League Baseball• Architected the initial series of major motion pictures distributed with IMAXMotion Picture Literary Department Coordinator (1999-2000)• Responsible for coordination between Motion Picture Literary Department and all other CAA businesses• Direct contact with all CAA writer, director and actor clientsAssistant to Rand Holston (1997-1999)• Developed a prescient business model for large format exhibition of major motion picturesMailroom Trainee (1996-1997)
Jared Hoffman Education Details
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Radio, Television And Film
Frequently Asked Questions about Jared Hoffman
What company does Jared Hoffman work for?
Jared Hoffman works for Warrior Media
What is Jared Hoffman's role at the current company?
Jared Hoffman's current role is Content Creator and Executive.
What schools did Jared Hoffman attend?
Jared Hoffman attended The University Of Texas At Austin.
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Jared Hoffman
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3gmail.com, students.stonehill.edu, citco.com
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Jared Hoffman
Los Angeles, Ca4knittingfactory.com, post.harvard.edu, wearethemighty.com, wearethemighty.com3 +132346XXXXX
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Jared Hoffman
San Francisco, Ca3netscape.net, gmail.com, creditkarma.com2 +144378XXXXX
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