Responsible for managing Payment Accuracy solutions for Mid-Market payer accounts in my portfolio. Strategic planning and solution optimization for Mid-Market payer accounts in my portfolio.

Director of Client Development over National Accounts and Local ASO Plans.

Responsible for all client management efforts, including:Strategic planningConsulting optimal program design to fulfill the client’s business objectivesCommunicating program performancePartnering with internal stakeholders to ensure Client satisfaction

Design and implement long-term and project-based communications strategiesCreate content to engage and educate audiences across multiple channelsManage the development of marketing materials

Designed and implemented marketing campaigns (email, direct mail, print, and online) for producers and employer groups. Created, executed, and analyzed marketing cloud campaigns to educate, collect data, and generate leads for internal customers. Collaborated with subject matter experts, legal, and distribution channel owners across five plan states to design marketing materials for retail, group, and government lines of business. Routinely directed cross-functional/cross-geography teams tasked with launching new programs and products, solving business problems, and meeting regulatory requirements.• Partnered with product and key internal marketing teams to create sales enablement tools to help sales teams meet sales goals and business objectives.• Planned and implemented strategy to deliver regulatory communications to producers in five states and all three lines of business.• Saved $100,000 by creating campaign to collect regulatory data from clients, eliminating improper payment of claims.• Provided thought leadership and communications counsel to senior vice president and chief customer service officer, leading five-state division of over 9,000 employees.• Led team of communications consultants to design and manage multi-channel communications initiatives to drive business objectives and desired organizational change outcomes.• Appointed by executive leadership to three-year term on Management Steering Committee (25-person committee for leaders across organization).• Actively participated in company and alumni mentor programs.• Served as lead communications consultant on first letters to customers who were renewing and getting new plans under Affordable Care Act. Managed all external presentations about Affordable Care Act.

Consultant for HCSC

Built relationships with health insurance agents and clients to effectively sell group, individual, short-term, and other ancillary health products. Marketed HSAs, HRAs, and small group ASOs to strategic partners and clients to meet their needs. Designed and quoted health insurance plans for customers. Participated on sales calls to present company’s options to employers and went to enrollment meetings. • Ranked as number-one in sales in for first quarter 2010. • Established and populated competitor database to enable peers to favorably position company products against competitors’ weaknesses.

Designed and implemented territory sales strategy to achieve annual new sales and renewal goals. Aligned new business development and relationship management tactics to meet unique needs of each prospect and client including banks, CPAs, and clients of various industries. Developed and implemented marketing communication strategy for territory. Received sales award in December 2006, July 2007, and September 2007. Recognized as District Manager of the Quarter for third quarter 2007.

Up-sold 25% more advertising to over 150 advertising clients within territory. Added 50 new accounts to book of business and cross-sold advertising in two additional books on average. Ranked in top 25% in sales for first quarter 2006.

Analyzed clients’ financial needs to recommend financial products like mortgages, loans, lines of credit, IRAs, investments, checking/savings accounts, and credit cards. Developed and maintained relationships with new and existing clientele.

Developed personalized financial plans for customers. Recommended financial products like mortgages, mutual funds, IRAs, annuities, lines of credit, loans, checking/savings accounts, and 401(k)s. Top 15% in sales for the first quarter 2004 and top 25% in sales for the second quarter 2004.