Jason Jacobs Email & Phone Number

Springfield, Nj

Greater New York City Area

- Successfully directed all aspects of client projects including the management of and coordination with administrative, creative, content, web, digital and social media teams- Managed over 50 digital and traditional marketing campaigns including SEO, SEM, direct mail, display advertising, social media and marketing automation activities- Developed business growth strategies for companies resulting in operational enhancements and short- and long-term marketing plans which included brand awareness, thought-leadership and conversion-focused initiatives- Created and activated new brands for B2B and B2C clients involving competitive and SWOT analysis, logo and tagline development, messaging and positioning strategies- Launched over 10 custom-built websites within a 12-month period- Led client meetings including pitch presentations for multi-channel marketing programs- Effectively created and managed client SOWs, project plans, timelines, expense budgets and reports- Adept in leveraging clients' unique selling propositions into effective marketing strategies and campaigns that increased awareness and differentiated them from the competition- Grew existing business through customer relationship building and excellent project management skills- High track record of success in achieving client performance and revenue goals while meeting all project requirements on time and within budget- Wrote content and design briefs for marketing campaigns that increased exposure and growth for clients

Greater New York City Area

- Effectively developed, executed and managed full-service print and digital marketing programs for 35+ clients nationwide, with a retention rate of 95% from year one to year two contracts- Managed over $1 million per year in client contracts and steadily improved company profit margins through cost-effective time management, resource allocation and vendor negotiations - Respected leader of account team with over 10 years of experience hiring, training, managing and mentoring account, production and administrative team members - Established key project management systems and processes which led to increased team member productivity, greater efficiencies and cost savings- Outstanding customer interaction skills resulting in high levels of satisfaction, retention as well as additional revenue generating opportunities through off-budget spending- Managed day-to-day work flow and operations of account and production teams- Developed patient experience programs for clients including reputation management, satisfaction survey and customer service initiatives

Hackensack, Nj

- Coordinated, tested, executed, analyzed and enhanced print and digital marketing activities - Researched and analyzed market trends to determine key differentiators and positioning strategies for clients- Lead contact for day-to-day operations with clients and internal teams- Creation of content relating to client and new business promotions, communications and activities- High level of expertise in the planning, evaluation and measurement of media success across different advertising platforms

Hackensack, Nj

- Managed over 100 websites and digital marketing programs and directed onshore and offshore teams relating to content, layout and functionality- Established operational processes and project plans for start-up and launch of all websites- Enhanced content and improved UI/UX on existing templates and client sites- Identified key performance indicators and automated monthly digital analytics reports for clients- Developed and executed successful B2B lead nurturing campaign for LTC Website Solutions consisting of direct mail, online ads, email marketing and new business presentations

Greater New York City Area

- Planning, development and execution of event marketing and outdoor advertising programs for clients such as Levi Strauss, Reebok, Keebler, NBA, SiriusXM and Ford Motor Company- Regular client communication and consultation relating to management of marketing campaigns- Ongoing coordination with crew members, staffing, creative, production, and venue acquisition teams- Development of budgets, project briefs, sell-in kits, cost analyses and LOAs- Responsible for purchase orders, invoices and expense reports- Facilitated training, routing, analysis and recap of programs and events