Jeffrey Mccafferty Email & Phone Number

Cumbria, England, United Kingdom

► Business Development, Strategy, Research, Consulting, International Student Recruitment, Marketing, Sales, InvestmentsDelivers actionable strategies, targeted business development, investment raise support, and recruitment outreach for clients of JHEI, which serves colleges and universities, K-12 institutions, English Language Schools/companies, EdTech companies, and other learning-focused organizations across the globe. Presenter on international education market trends and opportunities. Generates and converts new JHEI business through targeted marketing via Mailchimp.Collaborates with education experts and institutional leaders to explore, understand, articulate, and address the operational and strategic trends and challenges that enable education institutions to overcome their most vexing problems, while laying the foundations for their future success.Projects have included the following.- Worked with the board of an international medical school to craft their global recruitment strategy.- Collaborated with the president and leadership team of a Caribbean medical university to redesign their marketing, on-boarding, and retention efforts, resulting in enrollment and persistence gains. - Developed a global recruitment strategy for an international medical school.- Collaborated with leaders at a US K-12 school to enhance their marketing and expand enrollments.- Prepared new growth strategies and sized the US junior English Language Training (ELT) market for a leading global ELT company.- Identified trends and projected future international enrollment growth in US K-12, higher education, and ELT markets for a group of US K-12 schools.- Consults to owners/boards of seed-level education companies during investment raise process.

► Online Education, Business Development, Cross-Functional Leadership• Created, aligned, and executed strategic plans in consultation with executive management and APUS Boards. During time at APUS, enrollment grew from 2,000 students to over 100,000.• Produced and implemented enrollment and revenue-generating strategies, working with cross-functional teams, including those on corporate partnerships, international expansion, and outreach to community colleges and Latino students.• Collaborated with executives on developing an online program management product and a next-generation content delivery platform. • Led alumni affairs and founded career services.• Chaired cross-institutional regional accreditation criterion teams four-times.► Market Analysis, Consulting, Public Speaking• Crafted and presented dozens of environmental scanning assessments, competitor trends, and industry evaluations to inform Boards, management, and various key internal/external stakeholder decisions.• Prepared new program assessments with the academics and marketing teams, leading to over 40 new or re-designed degree programs.• Presenter to Boards and college presidents and at well-known industry conferences.► Event Management• Organized and ran the APUS Homeland Security Symposium, with over 200 leading emergency management practitioners, policy-makers, and scholars, including two presidential candidates.

► Project Management, Consulting, Content Development• Coordinated a consortium of 16 colleges and universities as part of ICF’s $87 million contract to deliver academic programs, training, and learning services to the Internal Revenue Service.• Collaborated with the IRS Agency-Wide Shared Services, Cornell University, and Penn State University to launch blended training programs for IRS personnel.• Led a review of the Thunderbird School of Global Management’s overall operational effectiveness, academic administration, executive education operations, and distance learning endeavors.► Business Development• Generated $1 million in sales, securing contracts for training initiatives and consulting services.• Created a consortium of leading universities, executive education/management development providers, publishers, and online learning specialists to build and deliver leadership programs to federal agencies.

► Cross-Functional Leadership, Online Education, Student Affairs and Policies• Co-chaired committees leading to AU's initial adoption of online learning and the AU internet strategic plan.• Chaired or co-chaired several cross-unit student-centered initiatives including those on disability compliance, administrative operations, discrimination/discriminatory harassment policy, academic grievance procedures, and dissertation guidelines.• Worked with University Counsel, Deans, faculty, staff, and families to address hundreds of various student grievance issues annually.► Project and Events Management• Managed summer sessions from 1999-2000, during which time enrollments rose approximately 25%.• Coordinated special events and activities for the provost including internationally recognized conferences with the United Nations, NASA, and NATO.

A.B. (Double-Major), International Affairs / Economics And Business (With Honors In Government And Law), Cum Laude

Activities and Societies: ♦ Phi Beta Kappa (liberal arts and sciences) ♦ Pi Sigma Alpha (government) ♦ Phi Alpha Theta (history) ♦ Omicron.

M.A., International Communication

Activities and Societies: ♦ Phi Kappa Phi (honor society)