Jeffrey Wright Email & Phone Number

Fairfax County, Virginia, United States

Managing our Marketing CRM (Total Expert) and related initiatives tied to Simple Nexus, Homebot, Mortgage Coach, and Sales Boomerang.If it touches our CRM, then I’m touching it.

Directly worked with CEO and CFO on business and marketing initiatives. Guided transition from an outside sales paper and desktop centric approach to a mixed inside/outside cloud-based sales and customer support system. Established the SOP and Communications protocol for the company.Advanced annual and quarterly company sales objectives leveraging “rock” strategic management framework, Scrum meetings, and Agile adjacent methodologies. Increased operational efficiency by 15% by monitoring and managing day-to-day operations for CSR as part of inside sales,outbound campaigns, customer service, and case management.Unified brand voice by conducting research and creating email and texting templates and phone scripts. Ensured customers received consistent offers, messaging and tone. Developed marketing materials and web content matching established company voice.Established and documented best practices by evaluating current and past methodologies used by the company regarding sales and customer support. Implemented new processes to improve efficiency and elevate customer satisfaction.Improved customer responses rate by 300% by implementing Podium, a cloud-based texting application. This also improved company response and timeliness by 30%.Decreased sales timeline by 50% by implementing new technologies. Developed processes and tools used to switch outside sales from paper-based processes to iPad and Tablet based systems. Helped design and implement proprietary software for sales and customer service.

Arlington, Va

Reported to the Senior Director, Product Marketing.Provided customer insights as part of customer journey visualization to reinforce product value proposition for sales.Managed alignment of marketing materials to client segments in support of marketing communication strategy.Improved collateral materials fulfillment by creating a streamlined system in support of sales meetings and trade show events.Created and edited sales materials maintaining voice and brand attributes.

Your liaison to the VA State PTA, we provide support to local and council PTAs via communications, promotion of legislative participation, and training.