Jeizzon Viana Mendes Email & Phone Number

New York, United States

New York, United States

I joined the company as an early design hire and have been involved in every aspect of a product that evolved into a five-billion-dollar business. My contributions have been instrumental in enabling people worldwide to receive the support they need – to date, over 3.5 million hours of professional coaching have been facilitated through the BetterUp platform.Currently: Leading the design team in our next phase of growth, helping shape a new product platform, and mentoring a world-class team.

Second design hire

San Francisco Bay Area

Edmodo marked my first job in the U.S., where I transitioned from being the Head of Product and Design at my startup to an individual contributor role. In 2016, the company was undergoing a significant transformation, pivoting towards mobile and revamping its design team. Initially, I was the sole designer working with seven different teams.During my two-year tenure at Edmodo, I collaborated with the VP of Product to rebuild the team, spearheaded the redesign of their mobile applications, enhanced core functionalities for student assessment and grading, and developed new features to facilitate social connections among teachers. The products I designed were used by over 100 million teachers and students globally. Edmodo was later acquired by NetDragon.

Rio De Janeiro Area, Brazil

Beni was a marketing intelligence platform designed for brick-and-mortar businesses. Our primary goal was to develop automated tools aimed at encouraging repeat customer visits.In my capacity as a co-founder, I led the Product and Design teams. My responsibilities included direct engagement with customers, crafting the product roadmap in collaboration with other company leaders, overseeing various initiatives across both business and consumer sectors, and maintaining a high standard of product quality.Highlights- Our product significantly increased repeat customer foot traffic by an average of 85%- Businesses experienced a 9x return on investment when implementing loyalty programs through our platform.- Over 160 companies used our product daily in their operations.

Rio De Janeiro Area, Brazil

I worked with the founder to take the product from zero to one on a brand new concept around creating a "Farmville in real life", where users could chip in to help grow and manage actual farms, reducing food costs.Highlights- Defined initial product architecture, as well as product positioning- Designed MVP of the entire product- Managed design and engineering teams

Rio De Janeiro Area, Brazil

I worked mostly on their technology projects, ranging from websites to interactive installations for events. Their clients included some of the biggest consumer brands in Brazil, such as Ambev (a subsidiary of AB Inbev), Itaú (one of LatAm's biggest banks), and Pepsi.

Rio De Janeiro, Brazil

I was a design generalist and participated in several projects across graphic, industrial, and fashion, including the art direction and pattern design for their 2011 F/W collection, with the theme around what it means to be a person of color in Brazil.