Jennifer Nelson Email & Phone Number

Harrisonburg, Virginia, United States

Bridgewater, Virginia, United States

• Implemented a large-scale program redesign of career development services, resulting in a 178% increase in internal stakeholder participation and a 566% increase in recruiting-related employer visits.• Establish relationships with internal and external stakeholders to launch talent pipelines for work-based learning and career exploration; efforts increased employer partnerships by 42% within one year.• Leverage insights on workforce development to identify employer needs and develop corresponding programs and resources; conduct evaluations to assess impact and effectiveness.• Research and report on key metrics that affect career pathways and post-graduate outcomes for first-generation college learners and traditionally under-represented populations; ensure all programs are equitable, accessible, and inclusive.• Improved departmental efficiency by using technology to streamline processes and improve stakeholder communication and reporting functionality.• Deliver presentations on workforce trends, career outcomes, and professional development topics for a diverse population of internal and external stakeholders.• Drive improvements in data analysis strategies by integrating new data sources; efforts led to substantial positive gains in post-grad outcomes over a two-year period.• Direct the restructuring of BC’s on-campus employment program, including development of a scalable operations plan, a communications strategy, and the design of resources and training materials.

Harrisonburg, Va

• Cultivated relationships with recruiters and built the Hart School’s brand among regional and national employers; increased employer engagement by 520% from 2017-2021.• Initiated strategic relationships with stakeholders and industry partners to implement work-based learning programs and maximize future job success in chosen career pathways.• Assessed and improved programs based on labor market research and evaluation feedback; increased employer attendance at recruitment events by 80% over three years.• Developed a web-based career planning platform to highlight work-based learning opportunities; efforts led to a 120% increase in internal stakeholder attendance at career pipeline events.• Crafted and delivered presentations and workshops on career and professional development topics.• Provided specialized career counseling to transfer and continuing education populations.• Advised adult learners on topics such as resumes, cover letters, and job and internship searches.• Developed resources like best practices toolkits, training materials, and templates to promote work-based learning, career exploration, and industry engagement among diverse stakeholders.

Harrisonburg, Va

Spearheaded the Office of Admissions’ efforts to recruit new students by developing and implementing a robust program of diverse on-campus visitation experiences. Planned and executed all major campus recruitment events, contributing to the University’s largest freshman class – the Class of 2021 – made up of 4,625 students. Developed an entrepreneurial approach to managing campus events with an emphasis on personalized experiential engagement opportunities.• Led large-scale program design, implementation, and evaluation efforts for events of 3,500+ attendees; collaborated with 20+ colleagues in planning and managed operations for 300+ event staff and volunteers.• Analyzed evaluation data and increased event attendance 200% by implementing feedback.• Managed a comprehensive redesign of communication materials (print and web) for recruitment events.• Jointly managed operations for 60,000+ annual Admissions visitors, including supervision of 130+ part-time employees and daily oversight of information sessions, tours, shadow days, and large visit programs.• Recruited, onboarded, and trained a team of 40 part-time employees to support summer operations. • Presented Admissions information sessions for groups up to 1,200 people.

Richmond, Virginia Area

• Planned and implemented four community-based Relay for Life (RFL) events including directing operations, analyzing data, and writing reports; supported the efforts of 120+ RFL community volunteers.• Developed goals, budgets and marketing plans for successful fundraising campaigns and event execution.• Presented on ACS initiatives to engage donors, community leaders, volunteers, and stakeholders.• Actively cultivated relationships in support of the ACS mission through regular visits with constituents.

Colora, Md

• Managed the Annual Fund, including conducting visits and telephone follow-ups with donors and volunteers and writing fundraising appeals for multiple constituent groups.• Designed publications and email solicitation campaigns, created content for constituent webpages.• Directed all alumni and donor engagement efforts including Homecoming, Alumni Weekend, reunions, and donor stewardship events; recruited and trained volunteers to staff multiple phone-a-thons per year.

M.Ed., Educational Policy, Planning & Leadership

Activities and Societies: Graduate Assistant in Student Affairs; Graduate Assistant in Alumni Affairs

Master Of Public Administration (Mpa), Public And Nonprofit Studies

Bs, Political Science

Activities and Societies: Student Ambassador for the Office of Undergraduate Admissions; REACH Peer Educator for the JMU Health Center.

Education record