Director Of Communications
Current• Responsible for the daily operation of the corporate communications department including management of communications and graphics personnel• Research, develop, and implement internal and external strategic communications plans and collaborate with project managers to create and implement communications campaigns for corporate projects • Manage internal communications efforts including the corporate newsletters, the SharePoint-based employee intranet portal, and companywide meetings• Maintain the corporate website including content creation and basic backend CMS administration• Manage and develop strategy for all social media accounts including Facebook, Instagram, Twitter, and LinkedIn• Track web and social media analytics and present insights and recommendations based on data captured• Serve as an advisor to the executive management team, providing strategic insight with the goal of improving knowledge and change management within the company• Responsible for all public relations writing and marketing collateral creation including press releases, talking points, fact sheets, slide decks, brochures, and flyers• Create graphic designs for promotional items, work with external vendors to procure promotional and branded items, and maintain the company Lands’ End storefront• Coordinate all corporate and community events, conference sponsorships, and trade show participation
