Jen Ball Email & Phone Number

Ottawa, Ontario, Canada

Managing a diverse list of 160+ accounts my consultative approach has resulted in high retention rates and increased revenue. Both are a direct result of customer satisfaction and the trust I have gained as their partner and advisor.

Toronto, Canada Area

• I was able to increase revenue and salvage the broken trust on a key global account by leading a team of media professionals, strengthening customer partnership, and delivering solutions that met their research and.
• I helped improve account profitability by working with our research team to recognize new out of scope opportunities, with our data analytics services, within Revlon.
• Championed a collaborative work environment that contributed to improvement in team morale, collaboration, and Net Promoter Score (NPS).

Toronto, Ontario, Canada

• Managing a $25M customer portfolio (Sony PlayStation, Shell, and Roots Canada), I was able to significantly improve day-to-day customer business management, partnership, and work output quality to ensure customer needs.
• Took Sony PlayStation team from a red to green Net Promoter Score (on Vantage survey) by improving customer service, strategic insight, and work quality.
• My team was awarded the Mediacom Go Green team award because of the above win.
• I revamped billing and invoicing procedures, efforts resulted in more accurate delivery of customer bills and improved satisfaction.

Toronto, Canada Area

• I oversaw the Kellogg’s team delivery of media recommendations and reports to ensure that outputs were inclusive of actionable insight, a strategic framework, and measurable KPIs.
• Pushed the status quo by proactively leading and selling through the development of a Kids targeted video strategy at a time when most advertisers were buying 100% TV.

Toronto, Canada Area

• I championed superior customer service and strategic thinking on the Parmalat, Nestle, and OLG accounts to deliver against campaign objectives and ensure revenue targets were met.
• The team commitment to customer service and strategy was demonstrated through strong Parmalat reviews and bonuses.
• I negotiated innovative Custom Solutions with key vendors to drive awareness for Parmalat lines of business that did not have branded advertising assets available.
• Through a partnership with Nestle Global and the local Product Manager, I developed and led two extensive planning workshops, which successfully delivered partner agnostic brand strategies and channel selection.

Toronto, Canada

• I led the Custom Solution sales process in the Toronto market. Focus on process development and increasing customer value resulted in incremental sales and revenue.
• Recipient of the Bell (Sympatico.ca) 2008: Award for Excellence and Contribution
• I increased Toronto Custom Solution revenue by 34% and average investment per program by 28%.
• Collaborated with my French counterpart to successfully launch the new Custom Solution approach. This resulted in the sell through of National and increased revenue.