Jennifer Friday Email & Phone Number

Jacksonville, FL, US

Jacksonville, Florida, United States

Marketing Content Manager for GuideWell Emergency Doctors, stand-alone emergency care facilities operated by Sanitas-USA. Sanitas-USA is a registered trademark owned by Keralty S.A.S.

Jacksonville Regional Chamber of Commerce | PPR Talent Management Group | Agency a la Carte | Kingry & Friday | MKS Vision

-Develop purposeful, engaging and actionable content that promotes brand, products and services through online and offline media; -Present and execute ideas supported by a clear rationale based on brand guidelines, target market personas and organization objectives;-Instill and protect brand values at every level of content development.

Jacksonville, Florida, United States

Jacksonville, Florida Area

Jacksonville, Florida Area

Developed and executed content marketing strategy to engage target audiences at every stage of the purchase decision. Led creation, execution and management of content, including ads, collateral, video, and social media; developed and implemented creative processes to drive efficiency.

Key creator of copy and concept for promotion of specialty staffing brands, including legal, IT, engineering, health care, and accounting and finance. Responsible for audience research, development of creative briefs and concepts, brand 'voice', and creative-team collaborative process to meet business and brand objectives. Ghost writer and editor for.

Jacksonville, FL

Planning and execution of marketing programs for national specialty-staffing and solutions brands (Accounting Principals and 5 affiliated accounting and finance brands; Special Counsel and 13 affiliated legal brands), as well as the publicly-held parent company, MPS Group, Inc. Specific responsibilities included messaging and positioning, collateral.

Jacksonville, Florida Area

Planning and execution of marketing programs for publicly-held staffing company, MPS Group, Inc. Specific responsibilities included messaging and positioning, collateral, advertising, web presence, targeted marketing, communications, trade shows & conference events, market and industry research, cross-brand initiatives, brand acquisition and transition.

Managed team of 5 creative professionals and a project queue of over $550,000; Primary client liaison to more than 60 clients; Achieved YOY increase in revenue of 68% for 2002 / and 26% in 2003.

Direct mail, telemarketing and internet project lead for direct marketing of financial products. Responsibilities included creative strategy and development, testing methodology, lead generation, and strategic analysis.

Knowledge services representative supporting world-wide restructuring and privatization efforts of Global Energy Consulting Group; Event coordinator and participant in 1999 Arthur Andersen Energy Symposium;Key team member in charge of maintaining global intranet and extranet web site content.