"Happiness lies in the joy of achievement and the thrill of creative effort." - Franklin D. RooseveltMy background in corporate communications, content marketing, influencer marketing, brand strategy, SEO & SEM tactics have helped fuel my passion for new marketing ideas and creative solutions for medium to large sized brands, both nationally and internationally.Expert in the functional media and corporate advertising domain. Proven ability to drive record-high marketing campaign response rates and execute successful advertising campaigns.I became the first social media identified employee for Schneider Electric in May 2011 and worked closely with our customer care, marketing, sales and engineering teams to build a social solution for our customer outreach. First to launch our social media networks, blog, video channels and content curation strategy, I am always looking for ways to generate brand awareness, positive word of mouth and build online relationships with customers and clients alike.Specialties: Media buying and planning including development of social media strategies, social media solutions & implementation, analysis of past performance, lead generation, recruitment, performance & people management, international and domestic advertising. International experience in EMEA and US markets.Brand strategy and implementation across a complex international organization.