Having successfully gained B Corp certification and seeing the progress we made in just one year has inspired us all to do even better at Blue Apple Beach. We are focussed on improving not only our operation, but also the way we talk about regenerative practices, so that we can inspire all of our stakeholders to become active agents of change. We document our journey so that we can share everything we learn with all the people we work with - clients, staff, neighbours, suppliers and our… Show more Having successfully gained B Corp certification and seeing the progress we made in just one year has inspired us all to do even better at Blue Apple Beach. We are focussed on improving not only our operation, but also the way we talk about regenerative practices, so that we can inspire all of our stakeholders to become active agents of change. We document our journey so that we can share everything we learn with all the people we work with - clients, staff, neighbours, suppliers and our online audience. Find out more about our journey here - https://www.blueapplebeach.com/homepage/sustainability-%26-regeneration Show less

Implementing long-lasting change in the way glass and organics are managed by the hospitality industry in Cartagena, while creating sustainable, positive, employment opportunities for local people. So far, we've diverted over 290 tons of waste from landfill, created jobs and earning opportunities for 15 people, engaged over 25 hospitality businesses to recycle, and managed zero waste projects for businesses taking waste to landfill down from 80% to 20% in 6 months, developed partnerships with… Show more Implementing long-lasting change in the way glass and organics are managed by the hospitality industry in Cartagena, while creating sustainable, positive, employment opportunities for local people. So far, we've diverted over 290 tons of waste from landfill, created jobs and earning opportunities for 15 people, engaged over 25 hospitality businesses to recycle, and managed zero waste projects for businesses taking waste to landfill down from 80% to 20% in 6 months, developed partnerships with some of the largest drinks companies in the world, won a Marie Claire Sustainability Award, become certified as a Green Business (Negocio Verde) in Cartagena, and started to replicate the model in other locations. Most recently we won the Tahona Society Global Social Impact Award and are implementing the project - Zero Glass Waste Cartagena - due to open in 2024, changing the way that the city manages its glass waste, creating ethical local products and stable, quality employment opportunities. Show less

Managing both day-to-day operations as well as business development, developing the team and supporting partners in their efforts to recycle and create employment in an under-served community near Cartagena.

Providing comms and sustainability expertise to businesses and not-for-profits. Projects included a zero waste program at Blue Apple Beach, marketing & comms for StudyBuddy and Two Travel, marketing strategy for The Epic Wedding, comms for the Transition Bounce Forward "What Next?" Summit.

Enabling start ups to grow fast by developing marketing and content strategies that get results. I help organisations develop their thinking, positioning and digital marketing activities to scale up and grow.I work client-side with scale ups taking threm through a series of foundational sessions, to develop their value proposition, positioning and messaging, before developing digital marketing ecosystems and campaigns to drive growth.

Leading Getty Images' global online events and email strategy, managing outreach to over 2 million clients in 11 languages. I drove the content strategy and managed the delivery and improvement of campaigns, informed by persona development, visual trends and online behaviour analysis. The result was increased demand, increased customer engagement, faster conversions and revenues of millions of dollars attributed to these programs.To achieve this, as well as in-depth knowledge of… Show more Leading Getty Images' global online events and email strategy, managing outreach to over 2 million clients in 11 languages. I drove the content strategy and managed the delivery and improvement of campaigns, informed by persona development, visual trends and online behaviour analysis. The result was increased demand, increased customer engagement, faster conversions and revenues of millions of dollars attributed to these programs.To achieve this, as well as in-depth knowledge of communications and visual trends, I had expert knowledge of how to use online monitoring, automation and scoring platforms, and how to drop content to the right people at the right time. To execute these campaigns, I mentored, managed and brought together matrix teams across countries in 3 continents to achieve success. Show less

Responsible for the marketing strategy in the region, I was also able to take those successes to and lead on multi-regional initiatives touching Europe, Asia and North America for both Getty Images and iStockphoto. This included the development of a strategic partnership with D&AD to reposition Getty Images among creatives and advertising agencies, through the creation of an Inspired by Photography platform, a new Yellow Pencil award for Photography and physical and online events globally. I… Show more Responsible for the marketing strategy in the region, I was also able to take those successes to and lead on multi-regional initiatives touching Europe, Asia and North America for both Getty Images and iStockphoto. This included the development of a strategic partnership with D&AD to reposition Getty Images among creatives and advertising agencies, through the creation of an Inspired by Photography platform, a new Yellow Pencil award for Photography and physical and online events globally. I also led the development of visual trends and visual education content to drive new leads and engage high-value audiences around the world. Show less

Part of the global Transition Network, Transition Town Tooting focuses on "making change in how we live, where we live, in light of climate change." As Co-Chair, I facilitated and helped to shape projects, as well as develop partnerships to affect good change and bring people together in the community. This included developing local food and growing programs, facilitating outdoor learning and carbon reduction workshops, reinventing and changing the perception of waste materials and celebrating… Show more Part of the global Transition Network, Transition Town Tooting focuses on "making change in how we live, where we live, in light of climate change." As Co-Chair, I facilitated and helped to shape projects, as well as develop partnerships to affect good change and bring people together in the community. This included developing local food and growing programs, facilitating outdoor learning and carbon reduction workshops, reinventing and changing the perception of waste materials and celebrating the vibrant fabric of Tooting. Specifically my work included:- Facilitating a series of workshops to help Transition Town Tooting's organisational development and project focus- Developing partnerships with local MPs, charities, businesses and community entrepreneurs to create spaces for collaboration in the community- Contributing to successful funding bids to enable us to run projects that have real lasting community impact- Running and helping to run multiple projects - Tooting Foodival, Tooting Community Garden, Carbon Conversations workshops, Refugee Youth Club development, Electing the Future series. Show less

Appointed the first Head of Marketing at the UK's national news agency, I was responsible for the marketing strategy, across all editorial & data content services, focused on growing the customer base at a time when the media landscape was diversifying massively and the agency needed to diversify to compete. This included:- Business planning and marketing strategy development for the successful launch of multiple digital services including sports and TV data API services, news and… Show more Appointed the first Head of Marketing at the UK's national news agency, I was responsible for the marketing strategy, across all editorial & data content services, focused on growing the customer base at a time when the media landscape was diversifying massively and the agency needed to diversify to compete. This included:- Business planning and marketing strategy development for the successful launch of multiple digital services including sports and TV data API services, news and entertainment editorial products and digital and social content marketing services for major brands, new digital media platforms and PR. - Established a strong multi-disciplinary marketing team and instigated the re-launch of PA’s digital presence to drive campaigns and support sales.- Led PA’s largest research project into use of the PA wire service to inform future strategy. Show less

Marketing Press Association's digital content services and building the profile of the business, spanning news, entertainment, video and listings.

Instrumental in the rebranding and repositioning of PA Images, and building syndication partnerships internationally.

An innovative product developed by the Press Association in partnership with Vizimo. Launched FindMeTV – a digital TV guide providing recommendations and video-on-demand content, on the web, iPhone and iPad, profitable in year 1 and nominated for an AOP Innovation award.

Ramesys is a software development company delivering online learning platforms and IT services to schools. I developed and managed relationships with major technology partners to maximise sales and marketing success and instigated a tactical marketing programme, tripling high quality leads in 12 months. Contributed to the success of a major awards initiative in partnership with the Times Educational Supplement at a time when schools were just starting to use online learning platforms and… Show more Ramesys is a software development company delivering online learning platforms and IT services to schools. I developed and managed relationships with major technology partners to maximise sales and marketing success and instigated a tactical marketing programme, tripling high quality leads in 12 months. Contributed to the success of a major awards initiative in partnership with the Times Educational Supplement at a time when schools were just starting to use online learning platforms and Ramesys was competing for market leader position in this space. Show less

Business process auditing and change management. Project-managed successful ISO 9001:2000 and BS7799 accreditation and recertification