Director Of Business Development
Current- Head of growth & business development for the agency; responsible for all new client acquisition and existing client relationship deepening. - Lead CRM strategy & project management across all clients, ensuring alignment with overall goals and quarterly KPIs.- Lead for Nestle Purina account, orchestrating marketing strategies across diverse brands, customer segments, and salesforce channels.- Collaborates closely with cross-functional teams, including creative, strategy, and account management, to develop tailored solutions and proposals that align with client objectives.- Conducts market research and competitor analysis to identify expansion opportunities and profitable segments. - Manages email and SMS campaign execution for Hat Club using Hubspot, Monday, and Listrak, boosting customer engagement.- Lead multi-year campaigns in paid and organic search for Banc of CaliforniaDevelops fully-integrated media campaigns delivering against ROI targets.- Manages a small team of business development and brand managers driving their growth through demonstrative action. - Utilizes tools including Hubspot and Salesforce for business decision-making; and SEMRush, Google Analytics etc for brand strategy insights.- Cultivates relationships with key stakeholders, fostering long-term partnerships.