Jerry Chen Email & Phone Number

台灣 新北市 中和區

1.Developed marketing schedule and executed marketing campaign with team, including media buying, sales promotions, direct marketing and reels creation, boosting annual revenue by 22% 2.Managed a $2 M marketing budget to collaborate with 100+ influencers, including reels, videos and posts3.Analyzed consumer data to uncover purchasing behavior and redesigned discount strategy, increasing average costumer value by 11%. 4.Designed 20+ innovative social reels and posts according to the trends, attaining over 500 k organic reach on social media. 5.Formulated and optimized 50+ EDM / LINE sales promotions, generating over $5 M revenue in 2024, making 11% increases compared to last year. 7.Led 3 offline product audition campaign and assigned tasks to relevant departments based on their expertise.

台灣 臺北市 內湖區

1. Conducted influencer marketing strategy, boosting the monthly sales of a certain product by 16%2. Enhanced brand awareness by collaborating with 100+ gaming influencers, attaining over 400k exposure on YouTube3. Proposed a competitor analysis with team members by collecting data from forum discussions, tech reviews, and competitors’ social media

Taipei City, Taiwan

1. Formulated online marketing campaigns including engaging text, images, and video content for Instagram, Facebook fan page, and Youtube channel independently.2.Analyzed the performance of 60+ posts and test different styles, images, and text to understand followers’ preferences. 3. Created and executed a Halloween campaign on Facebook fan page with marketing insight, attaining 15x more likes, comments, and shares than the monthly average.

Taipei City, Taiwan

1.Resolved technical problems from 100+ customers by operating 5 LINE official accounts.2.Accelerated work efficiency by 32% by establishing and sorting FAQ database on Google Docs 3.Administered LINE chatbot and scheduled the push message.

Taipei City, Taiwan

1.Increased Instagram followers by 2.4x, reach by 6.8x, and Facebook posts reach by 1.5x through community engagement, content marketing.2.Achieved 6k organic reach and 400+ comments for a single Facebook post by designing engaging content and interactive mechanism3.Proposed Christmas stall program which attracted more than 500+ participants.

Management

學士, 企業管理學系