Jessica Drozd Email & Phone Number

New York, New York, United States

• Contributed to the evolution and expansion of the Circle Design System, taking part in the creation of new components and design patterns.
• Collaborated with cross-functional teams to develop and maintain documentation for components within the Circle Design System, ensuring consistency and clarity in design implementation.
• Conducted research and analysis to identify opportunities for improvement and enhancement of components within the Circle Design System.

• Led the transition from third-party services to an in-app experience, significantly reducing friction and enhancing user engagement.
• Cut onboarding time significantly, enhancing efficiency and improving the overall user experience with user-friendly interfaces and interactive elements

New York, New York, United States

• Analyzed competitor websites through an SEO audit, identifying areas for optimization and informing Kazani's SEO strategy, resulting in a 15% increase in organic search traffic within three months.
• Led a comprehensive keyword research initiative, identifying high-impact search terms aligned with Kazani's brand and product offerings, resulting in a 20% improvement in search engine visibility and a 10% increase in.

• Participated, and led all phases of the development process for user interface projects – from idea conception to wire-frames and prototyping, and to design and implementation.
• Planned and ran user research and usability tests to optimize user engagement and design improvements needed to the user interface.
• Worked closely with the product and tech teams to deliver hypothesis-driven designs to improve the user interface. Product features worked on include Gamification, Internationalization, and Minting Badges.

New York City Metropolitan Area

• Performed user testing sessions with over 9 users from varying user persona groups, uncovering key usability issues that hindered user experience and conversion rates.
• Developed and presented a detailed report with tailored recommendations, leaving the Mural Routes team with actionable next steps for their website.

• Gathered and evaluated end-user requirements.
• Conducted usability tests of the design changes made.
• Participated in user research, identifying key pain points and strategies for solving customer problems.
• Translated concepts into user flows, wireframes, mockups and prototypes that lead to intuitive user experiences.

Greater New York City Area

• Built and sustained relationships with level professionals.
• Interviewed individuals to get a thorough understanding of their work and academic experience.
• Crafted content for emails to effectively communicate offerings to potential clients regarding the services and products offered.

Binghamton, New York

• Collaborated on projects which included generating over $400,000 in revenue for the company.
• Analyzed data and reports to produce valuable information that was used to increase profit.
• Liasoned between local businesses which included engaging in marketing efforts.
• Designed content which was used to inform individuals of any events going on

Master Of Science - Ms, Information Experience Design, 4.0

Awarded: Merit Scholarship Gradated with Highest Honors

User Experience

Bachelor'S Degree, Psychology

Activities and Societies: Sigma Delta Tau, American Red Cross