Assists with production of large-scale editorial photo shootsAssistes fashion stylists on editorial spreads and e-commerce catalogsWorks with photographers and art directors to deliver perfect imagesMeticulously follows corporate strategy and style guides to maintain brand consistency

Created inventory reports, booking reports, and sales projection reportsManaged operations between wholesale retailers, external agencies, warehouse team, design team, and production teamWorked closely with an in-house graphic designer strategizing marketing campaigns for social media, retail website, and email marketingProvided excellent customer service for wholesale and retail customersAssisted in product development for new collectionsManaged relationships with official licensing partnersExpanded business development opportunities Implemented project management software to help the team stay organized and communicateManaged seven sales reps across the US

• Specialized in digital storytelling in synergy with the content strategy.• Developed engaging brand projects on and offline and translate the brand’s DNA locally and across all projects and platforms.• Managed key partnerships and act as account manager to execute projects to the highest standard, working alongside the team and external agencies to ensure the brand is represented in line with Joey Baby’s core principles.• Worked with the team or external agencies to manage social media, press, editorial, website, e-commerce, newsletters, affiliate, influencer marketing, live streaming events and special projects.• Ensured assets are shared across with internal and external parties to ensure that all content is utilized efficiently and cohesively.• Proposed and helped create new opportunities, unique content, brand partnerships and messaging that align with the brand’s growth.• Developed, executed and maintained own seasonal content calendars, and social media calendars work analytically in planning wider marketing initiatives and aligning special projects with key brand objectives.• Assisted in business development and explored new opportunities not only in the US but internationally.• Generated new business and opportunities in livestream shopping

• Managed sales channels and live shopping platforms• Managed influencer collaborations • Assisted in product design process for new launches• Developed marketing campaigns and graphics for social media and email marketing • Assisted in business development • Created content and manages social media platforms

• Designed Times Square Billboard marketing campaigns• Assisted in the curation for NYFW independent fashion show • Developed marketing campaigns and graphics for fashion events• Functioned as designer rep during NYFW • Posted social media content• Assistant to VP Director of Operations with day-to-day functions• One-on-One mentorship with VP of NYC Advertising and Marketing • Mentorship under NYC stylist during fashion week• Mentorship under NYC curator during fashion week

•Provided makeup application services for events such as proms and weddings

•Provided customer service by welcoming and greeting customers upon entrance and exit and walking them to their tables• Operated POS system for takeout orders and merchandise sales• Operated Rezzi interface to mark tables as seated and take reservations

• Styled photoshoot in collaboration with other interns • Assisted Alpha Industries in flat lay and look book photoshoots • Resourced images and created mood boards• Aided designer by sourcing vintage jackets and hand painting them

• Provided customer service by approaching customers and answering questions • Prevented theft by being attentive in the fitting rooms • Maintained inviting sales floor by organizing and keeping up with company standards • Accurately operated POS system to perform cash and credit card transactions

• Developed product by reconstructing and upcycling clothing • Designed website to sell product and update with new items • Styled items and photographed looks for advertising • Advertised and ran social media accounts on Facebook and Instagram • Shipped out product and handled customer service via email or in-person

• Provided customer service by working directly with customers to find the perfect dress for their event • Organized the sales floor • Helped with store merchandising by designing window displays