Jessica L. Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

• Led a product incubation development team in delivering two Value Stream Management products from ideation to MVP.• Built an Executive Metrics Dashboard / Product to Goal Traceability System that enables organizations to deploy and enforce an outcome oriented product practice that induces measurable impacts.• Fully leveraged hypothesis building, DORA and Flow metrics, as well as business metrics that ties to KPIs and OKRs.• Built a Value Stream Map simulation tool that allows the ability to visualize in animated playback fashion, the flow of an organization’s development and operational value streams, and their productivity as variables such as inputs, processing speed, capacity, etc. gets adjusted. The tool allows for quick uncovering of teams’ inefficiencies that leads to bottlenecks, and low utilization rate.

Los Angeles, California, United States

• Overseeing a suite of videos and photos editing products. ~$30M in annual revenue.• Leading the initiation of two brand new web-based products, starting from market research, competitive landscape analysis, to strategizing, defining product goals, target audience, positioning, all the way down to specifying features and functionalities. • Working cross functionally on the two new web products with Product Marketing, Pricing Strategists, Data Analytics, UI/UX, Engineering Leads to ensure overall alignment on product roadmap, program's progress, and GTM plans.• Providing leadership and guidance on product management best practices such as setting hypothesis, making data-driven decisions, and diagraming journey flows. As well as provided expertise and consultations on a 100% Agile development adoption.

Los Angeles, California, United States

Client: One of largest Drayage 3rd party logistics company in the country• Led 4 Product Owners with 4 scrum teams from conceptualization to launch of a brand-new Enterprise Invoicing System that supports automated generation, processing, and distribution of thousands of invoices a day.• Designed features that provided accurate and near real-time information to the hands of people who needed it the most, significantly increasing the accountability and availability of information, and automated systemic error detections that reduced risks of monetary losses. • Built product roadmap, facilitated effort estimations, and project plannings that started from MVP release, managed scope and requirement changes, dependency identification, tracking and delivery, all with timelines in mind.• Conducted user interviews, generated prototypes, built process flows, utilized analytics to interpret user behaviors.

Greater Los Angeles Area

Client: A large multi-national gaming corporation• Led a team that worked on a web-based Partner platform which enabled thousands of partners worldwide to utilize a centralized, streamlined, and secured channel for enlisting their products onto a monitored marketplace.• Partnered with Business Analysts from Europe, Asia, and Americas regions to understand their local operational process flows which condense 60 different workflows and 25 disparate applications into a single application, reduced partner onboarding process from 7-10 days to 10 minutes, and saved hundreds of thousands in lost monetary values that routinely got into the wrong hands during the electronic delivery process by using encryption.• Drove requirement deep dives and architectural decision making within a cross functional organization, providing detailed directives to developers, UI/UX, infrastructure, documentation, localization, quality engineers.• Participated in user research and utilized metrics (quantitative) as well as user feedback (qualitative) to better understand how the product is performing and where improvements could be made.

Greater Los Angeles Area

· Collaborated with business stakeholders from Product Marketing, Legal, Customer Care, Operations, DOTCOM, Engineering and IT to conceptualize and define high level product capabilities and road-map planning.· Created customer journey flows and derived pros and cons to the many variations in a product's design.· Worked with Business stakeholders on end-to-end product life-cycle management, including epic and feature breakdowns, user story prioritization, MVP definition, backlog grooming, and defects resolution.· Projects worked on includes: HBO Max, WatchTV (OTT mobile & web live TV streaming service), Metrics, Commercial Offers.

Greater Los Angeles Area

· Collaborated with business stakeholders to formulate initial assessments and estimations on high level capabilities.· Conducted detailed requirements elicitation sessions with over 100 stakeholders in a cross-functional organization including 3rd party vendors from offshore. · Created user stories and BRD/PRD documents, end-to-end process flows, user journey flows, functional and non-functional requirements, risks, assumptions, dependencies, used diagrams to define processes in their as-is & to-be states, as well as requirements trace-ability matrix.· Projects worked on include: AT&T and DIRECTV merger integration (Property & Dealer Management, IVR rules definition and routing, Customer sign-up/upgrade/downgrade/termination processes), Online Chat Support, Active Decision Engine, Joint billing, Equipment Fee charges, Supplier Payments, Paperless Billing, Online Bill Rendering, Dealer Compensation

Greater Los Angeles Area

· Led the requirements analysis, validation and documentation efforts on DIRECTV Everywhere (Over The Top streaming and VOD app) for mobile and web, capabilities includes: Playlist, Recommendation Engine, Pause and Resume, Universal Profile, Programmer Page, Live Streaming, PPV Revenue Split· Assessed requirements feasibility, provided inputs on product prototypes, established close working relationships with Engineering, IT and products team on the business side.· Wrote detailed requirements with inputs from Business, UI/UX, System Analysts and Architects, maintained scope definitions.

Cleveland/Akron, Ohio Area

• Developed, trained, and managed relationships with channel partners in China, resulting in 3 new corporate clients in the Banking and Healthcare industry, including a Credit Loan Application, Reporting Management System, and HR Management System.• Led the entry and localization of the OnBase product suite into mainland China and Hong Kong.• Stayed on top of the technology trends, competitors and industry news in China to monitor for optimum market opportunities.• Developed Go-To-Market strategies with Partners for pre-packaged software solutions.• Tailored messaging of the product to suite local demands as well as pre-packaged solutions that targeted partner’s existing clients.

Cleveland/Akron, Ohio Area

• Managed a set of software modules under the B2B Enterprise Content Management / Process Automation software suite, including: Workflow, CRM, E-Forms, Collaboration, Reporting, etc.• Spokesperson and evangelist for the OnBase product, gave carefully designed and crafted weekly webinars and in-person presentations to 800+ employees, partners and customers.• Spearheaded product positioning by meticulously exploring all product features, finding the variety of ways they can be used, and translating them into business benefits.• Analyzed product differentiation among competitors in terms of SWOT and feature sets to better understand competitive advantages and disadvantages.• Frequently engaged with customers and resellers to gather user feedbacks and take in requests for new functionalities/enhancements.

Bachelor Of Business Administration - Bba, Marketing

Product Management Certification, Technology Product Management