Jim Brewer Email & Phone Number

Manage all Southeast direct and indirect Retail and Distributor customers. Responsible for broker management within all segments of trade including grocery, convenience and military.

Manage all classes of trade in the Eastern Region to ensure profitable sales growth; implement programs and strategies to expand distribution and overall consumption; and grow the customer base within the region. Responsible for national distributor headquarter calls at UNFI and KeHE.

Managed Key Corporate Distributor Accounts including UNFI, KeHE, Haddon House and DPI as well Specialty Distributors and major retail grocery accounts including Publix, Harris Teeter, Fresh Market, Wegmans, Earth Fare, Ingles, Food Emporium, Lunds, Giant, Fairway, etc.Effectively managed net sales, market share, trade spend, Sales Activity Margin for Scharffen Berger Chocolate and Dagoba Organic Chocolate brands within assigned Eastern US customers to profitably grow sales in the Grocery and Natural/Specialty class of trade. Built and maintained trade plan and Sales Volume Planning for key customers. Worked closely with Customer Accounting Service team to review and clear approved deductions. Experienced in collaborative Insights Driven Performance process for successful customer planning to grow profitable sales.Managed Broker network to appropriately communicate goals and monitored results to plan. Identified opportunities and partnered to accomplish growth and expected results.Awarded Hershey Gold Bar Award in both 2010 and 2011 for new points of distribution and sales growth within assigned customers.

Atlanta Ga

Led the setup and implementation of specialty food program. Managed sales, purchasing and inventory as well as category management for assigned products.Partnered with key suppliers to develop value propositions to enhance service level accomplishments and maximize sales opportunities.Developed key account sales presentations to drive shelf penetration and ACV gains within the retail grocery marketplace.

Jacksonville, Florida Area

Developed targeted brands for new entry into the US marketplace with a focus on opportunities from the Asian Pacific Rim as well as Brazil.Organized and implemented marketing strategies using SWOT analysis to determine brand marketing goals needed for shelf penetration.

St. Augustine Fl

Managed total category item variety mix and performance within assigned categories for all North American sales and distribution facilities. Experience with numerous assigned categories including Tea, Candy, Coffee, Asian, Rice, Soups, Vegetables, etc.Used various analytical tools including IRI, Nielson and Spectra Analysis to investigate, analyze and report current category performance in the marketplace.Developed programs to increase distribution and obtain new item penetration in all channels of trade to exceed industry averages.Led the development of promotional strategy in assigned categories for successful category growth.Established a complete understanding of the supplier relationship management process having completed intensive training program with industry experts from Boston Consulting Group.Recommended business building ideas for SKU rationalization and planogram gains.Prepared sales and business reviews for key national accounts along with broker partners to gain market share and sales gains.Managed market spends for new item rollouts and new item authorizations along with comprehensive annual promotional activity.