Joyce Gordon Email & Phone Number

United States

Onboarding and training of new hires within Insurance Services.

Sarasota, Florida Area

Ellenton, Fl

I managed the marketing and communications for several key campaigns including their annual major gifts event that attracted over 1000 attendees and potential donors. In addition, I produced the monthly newspaper, all electronic communications, PR and web presence.

•Business owner of over 6,000 websites representing 11,000+ financial advisors.•Editor of weekly and monthly e-Newsletter distributed to over 400,000 high-net-worth clients. •Direct ongoing large-scale projects designed to promote financial advisors' brand and business. •Create detailed project plans and timelines for all projects. •Lead vendor-based teams in managing ongoing projects.•Manage new functionality launch communications, training and promotions.•Partner with Compliance and Legal teams to ensure all regulatory requirements are met.•Provide consultation services to product development teams to help develop best practices for electronic and Internet marketing. •Prepare presentations and deliver to groups of five to 500. •Manage vendor contract negotiations and budget.•Report ongoing traffic and business specific metrics to management team.•Manage the relationship with multiple client service centers and technical help desk, including ongoing training.

•Managed marketing and communications for Smith Barney Access.•Managed day-to-day operations and content for financial advisor websites.

Education record

Business Merchandising