Jeff Schneider Email & Phone Number

Agoura Hills, CA, US

Mentor and direct product teams to develop rider-focused product lines appropriate for our global markets. Foster key product development to meet the critical market needs and differences between our Western and Eastern markets that ensure an effective global result. Supervise product line direction, overall strategies, timelines and development with the.

Developed and strengthened product messaging for Giant-branded gear product lines. Created and supervised consumer marketing and branding campaigns that reinforced the core Giant brand and product narratives in key categories. Established and implemented global guidelines for internal and external communication; advancing Giant's legacy as the.

Irvine, CA

Cultivated and encouraged a highly productive relationship with corporate headquarters in Japan; execution resulted in selection as leading member of the Shimano Global Marketing Team. Created and directed consumer marketing and brand campaigns strengthening the core brand and product messaging in key growth categories.

Van Nuys, CA

Researched, developed and executed a profitable global sales distribution network producing an average annual sales growth of 40%-plus throughout a 10-year period. Generated successful marketing programs, combined with focused product positioning strategies for a new branded product category. Managed aggressive campaign that increased brand recognition.

Osaka, Japan

Engaged to identify aftermarket and OEM opportunities for Panaracer; evaluated global market opportunities, repositioned brand resulting in increased revenue and margin growth. Directed development and implementation of global campaigns to enhance brand positioning, improve brand awareness and increase market exposure.

Implemented successful global marketing programs with major focus on strengthening brand recognition and new product development. Created strong brand image establishing onZa as the leader in high performance products by incorporating valuable feedback from athlete, industry and grassroots product testing programs resulting in a highly touted performance.