✦ RESULTS DRIVEN MARKETING EXECUTIVEA proven Executive Marketing Director and Franchise Leader with 20 years of experience driving innovation, developing value-based strategies, launching game-changing marketing campaigns, leading high-performing teams resulting in positive patient outcomes and achieving $1 Million-$Billion in sales.VALUE PROPOSITION▸Develops & implements Franchise/Brand Marketing strategies that consistently achieve/exceed Corporate expectations.▸US & Global New Product Launch experience.▸Strong analytical acumen delivering innovative Payer, HCP & DTP Marketing Campaigns▸Empowering, motivating, Leader who recognizes individual strengths, fosters collaboration, and teamwork resulting in success.SELECT ACHIEVEMENTS ▸Surpassed expectations by revitalizing a Psoriasis Franchise. Identified opportunities and led Enstilar’s successful relaunch. ▸Drove marketing efforts, brand plans, and commercial performance to advance a Cardiovascular portfolio; realized upward of $2B in sales and ranked as the organization’s 1st and only multi-billion dollar franchise.▸Executed strategies that mitigated the impact of generic entrants; realized sales of more than $1 billion over the span of 5 years.▸Established high-impact communications, messaging, and business development strategies.KEY COMPETENCIES Leadership and Brand Management, P&L Management, New Product and New Indication Launches, HCP Marketing, Consumer Marketing, Market Access & Reimbursement, Patient Advocacy & Education, Competitive Analytics & Forecasting, Market & Analytics Insight, Digital Marketing, Medical Marketing, KOL Management, Sales Leadership, Communicating and Collaborating Cross-Functionally, Team Building and Talent DevelopmentTHERAPEUTIC AREASImmunology-Psoriasis CardiologyMetabolics-DiabetesPain