Joseph Mcgee Email & Phone Number

Pennsylvania

• Managing an account base of retail stores covering three quarters of Pennsylvania
• Delivering results against key performance indicators of volume, net sales, new item distribution, established item distribution and shelf management
• Implementing aggressive and creative strategies for business growth of accounts
• Analysis and adjustment of promotional activity based on ever changing consumer climate
• Conducting nutritional seminars to educate on the economic and nutritional value

Reading, PA

• Developed new customers
• Expanded distribution of products by use of brokers and outside distributors
• Development of annual business plan, budget and new product acquisitions
• Development of new lines of products
• Development of label artwork, consumer testing, pricing and budgeting of new products
• Increased sales volume by 10% annually

Reading, PA

• Increased branch sales volume 20% while meeting branch budget requirements; took branch from last place to first place
• Initiated “hands on” sales management guidelines
• Replaced under achieving company distributors with aggressive independent distributors. Trained distributors on importance of maximizing existing accounts with consistent service and follow-up.
• Direct sale of new products

• Direct sales and account specific promotional activity
• Increased distribution to new accounts and increased sales

• Key account selling and management of retail sales force covering a 6-state business area
• Managed 15 person broker sales force
• Implemented first General Mills account-specific in-store marketing programs for Giant Food stores and Edwards Food stores
• Managed the training and supervision of brokers who represented General Mills that contributed to “Vendor of the Year”
• Increased sales volume at accounts by implementing direct ship program on key products
• Developed yearly business plans for over one million dollar promotional budget and conducted yearly business reviews to increase sales and profitability