Real estate development and management

Fenix Outdoor AG is an international group of outdoor brands. The company is listed on the Nasdaq OMX, Stockholm, Mid Cap. We are a global player in developing and selling clothing and equipment for an active outdoor life. Fenix Outdoor E-com operates e-commerce for the Brands division with online flagship stores for Fjällräven, Hanwag, and Primus. Currently 21 domains that caters for the European markets.Responsibilities: P&L for the online channel. Collaboration with cross… Show more Fenix Outdoor AG is an international group of outdoor brands. The company is listed on the Nasdaq OMX, Stockholm, Mid Cap. We are a global player in developing and selling clothing and equipment for an active outdoor life. Fenix Outdoor E-com operates e-commerce for the Brands division with online flagship stores for Fjällräven, Hanwag, and Primus. Currently 21 domains that caters for the European markets.Responsibilities: P&L for the online channel. Collaboration with cross functional partners to manage business planning, content strategy and development, performance marketing and other online campaigns, website design, customer service, web analytics and web technologies. Member of Fjällräven's Operational Management Team Show less

Steeped in Swedish engineering, Primus has been globally recognized for pioneering outdoor cooking since 1892. Since then the innovative products have made countless expeditions possible through outstanding quality and performance. Today Primus is sold in over 60 countries and is still the number one choice for people who want to go further, stay out longer and explore more.When I joined Primus I was appointed to take the brand through an overhaul to create a strong foundation for the… Show more Steeped in Swedish engineering, Primus has been globally recognized for pioneering outdoor cooking since 1892. Since then the innovative products have made countless expeditions possible through outstanding quality and performance. Today Primus is sold in over 60 countries and is still the number one choice for people who want to go further, stay out longer and explore more.When I joined Primus I was appointed to take the brand through an overhaul to create a strong foundation for the future. I have been ultimately responsible for the planning and implementation of an improved omni-channel brand experience that is on par with Primus high-quality products. My responsibilities include: Head of marketing and brand development globally. Budgeting, planning and execution of in-store, PR, print, web, social media marketing programs and coordination with local distributors. Show less

Established in 1895, and owned by the Lavazza family for four generations, Lavazza is Lavazza is the world biggest coffee roaster within espressoand market leader in the Nordic countries.As the Marketing Manager for a newly established Lavazza S.p.A subsidiary Lavazza Nordic, I planned and implemented marketing and brand management programs for the Nordic markets in retail and away from home (hotel/restaurant/café) as well as the launch of a new business unit with… Show more Established in 1895, and owned by the Lavazza family for four generations, Lavazza is Lavazza is the world biggest coffee roaster within espressoand market leader in the Nordic countries.As the Marketing Manager for a newly established Lavazza S.p.A subsidiary Lavazza Nordic, I planned and implemented marketing and brand management programs for the Nordic markets in retail and away from home (hotel/restaurant/café) as well as the launch of a new business unit with e-commerce.My daily responsibilities included: Strategic and tactical brand development, budgeting and forecasting, planning and execution of in-store, PR, print, web, social media marketing programs. Show less