John Cassar

John Cassar Email and Phone Number

Head of Brand and Creative @ Career Management Services
Melbourne, VIC, AU
John Cassar's Location
Greater Melbourne Area, Australia
John Cassar's Contact Details

John Cassar work email

John Cassar personal email

n/a
About John Cassar

Creative Director | Strategic Thinker | Brand StorytellerCuriosity drives me. Strategy defines me. Creativity inspires me.With over 20 years of experience, I’ve partnered with clients to craft compelling brands, elevate marketing strategies, and execute impactful digital and communications solutions.Whether it’s facilitating transformative brand workshops or devising campaigns that resonate with target audiences, I thrive at the intersection of strategy and creativity. I excel in collaborating with business owners, C-suite leaders, and in-house marketing teams to bring bold ideas to life—from concept to completion.As Creative Director at Kick, I lead a talented team of designers, strategists, and creators who are passionate about delivering exceptional results. I’m hands-on, solutions-focused, and dedicated to ensuring every project is innovative, effective, and aligned with our clients’ goals and budgets.Above all, I’m driven by a commitment to helping businesses tell their stories in ways that inspire action, build trust, and achieve lasting impact.

John Cassar's Current Company Details
Career Management Services

Career Management Services

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Head of Brand and Creative
Melbourne, VIC, AU
Employees:
38
John Cassar Work Experience Details
  • Career Management Services
    Head Of Brand And Creative
    Career Management Services
    Melbourne, Vic, Au
  • Kick Agency
    Creative Director
    Kick Agency Feb 2016 - Present
    Chelsea, Victoria
    Heading the Kick's creative department, my days involve running workshops with clients to understand their business objectives and pain points, constructing briefs, brainstorming creative concepts and leading Kick's team of expert designers, copywriters and developers to create collaborative solutions which exceed client expectations.With a portfolio of clients in various industries, I've had the opportunity to name and brand new land estates for Parklea, launching market-leading products for Narva, create catchy taglines for Yumi's, and much more.
  • Rooster Imc
    Marketing & Communications Department Head
    Rooster Imc Aug 2014 - Jan 2016
    Melbourne
    As the Department Head of Marketing & Communications, I lead a team of 18 onshore and offshore staff in projects which encompassed branding, sales and marketing communications, point of sale, websites and automated cross-media campaigns consisting of print, email, SMS and personalised URLs (PURLs). The hybrid role merged Creative and Art Direction with Account and Studio Management to oversee acquisition and retention campaigns for clients including Fuji Xerox, Branach, RMIT, Swinburne Institute, Holmesglen Institute and ANU.On the daily, I also lead internal marketing and communication projects for Rooster IMC and the OCA Group's other subsidiaries including BPO Intelligence, Object Next and The Bindery. A part of OCA Group's core leadership group, I met daily with the group's CEO to ensure the group's marketing objectives mirrored it's business ones.
  • Salefest Advertising
    Creative Director
    Salefest Advertising Jun 2011 - May 2014
    Brisbane, Australia
    As the right-hand man to the Brisbane office's Managing Director and direct contact for the sales team and direct clients, I was an integral part in the development of retail campaigns from concept to output for Salefest's extensive list of automotive clients including Holden, Mitsubishi and Dodge Chrysler Jeep.From hiring and training Creatives to proofing and checking legal compliance, I was a 'hands-on' all rounder who regularly preformed:> Copy-writing for editorial, advertorial, press release, direct mail and web content> Hiring of talent, filming and production of television and radio advertising > Production of new business proposals and client presentations> Social media setup and maintenance> Online media buying – Banners, Google AdWords, YouTube Video Ads> Direction, support and advice to team of graphic and web designers> Restructuring of the asset management and operations systems
  • Salefest Advertising
    Graphic Designer
    Salefest Advertising Mar 2003 - May 2014
    Melbourne, Australia
    Honing my craft at Salefest, a national advertising and marketing agency which specialised in the automotive industry, I was awarded Employee of the Year out of 40 team members in 2009.Rising up the ranks from Junior Graphic Designer to Senior Designer / Team Leader, for over a decade I performed a vast range of duties including: > Creation of press/print advertising & POS material from concept to print> Creation of digital assets and website layouts for online output> Electronic Direct Mail (eDM), animated banners and Wordpress sites> Corporate & retail advertising – below & above the line> Creation of new branding and logos> Following directions & briefs from Accounts team & Creative Director> Accessing & adhering to corporate guidelines> Proofreading & legal compliance> Hiring & evaluation of designers> Controlling workloads, delegation & organisation of 7 designers> Studio and on-location portrait, architectural & product photography> Creating, maintaining and uploading HTML E-zines> Liaising with printers & suppliers> Setting up & sending artwork for final output using FTP, CMS, Quickcut, etc> Computer maintenance & server backup> Reporting to the Managing Director whilst working with the Production Manager> Instrumental in studio operation, processes & structure> Implementation of new programs & systems to streamline work-flow> Interstate travel to train & evaluate sister studios

John Cassar Skills

Advertising Email Marketing Social Media Marketing Marketing Communications Online Advertising Event Management Graphic Design Adobe Creative Suite Seo Social Media Marketing Creative Direction Copywriting Commercials Radio Advertising Web Design Creative Strategy Corporate Identity Brand Development Art Direction Search Engine Optimization

John Cassar Education Details

Frequently Asked Questions about John Cassar

What company does John Cassar work for?

John Cassar works for Career Management Services

What is John Cassar's role at the current company?

John Cassar's current role is Head of Brand and Creative.

What is John Cassar's email address?

John Cassar's email address is jc****@****est.com

What schools did John Cassar attend?

John Cassar attended Monash University, Swinburne University Of Technology.

What are some of John Cassar's interests?

John Cassar has interest in Motorcycle Riding, Graphic Design Books, Soccer, Overseas Travel, Motogp, Overseas Travel (Especially Mexico), Adobe Software, Vintage Auctions, Mid Century Design, Digital Photography.

What skills is John Cassar known for?

John Cassar has skills like Advertising, Email Marketing, Social Media Marketing, Marketing Communications, Online Advertising, Event Management, Graphic Design, Adobe Creative Suite, Seo, Social Media, Marketing, Creative Direction.

Who are John Cassar's colleagues?

John Cassar's colleagues are Lisa Pennycuick, Careers Team Cms, Amy Hampel, Natasha Ferreras, Katie Kirkland, Jasmine Shaikh, Annali O'neill.

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