John Goodrich Email and Phone Number

Serves as a liaison between stakeholder organizations and the FDA Commissioner and other senior FDA leadership to address stakeholder policy priorities and initiatives, as well as Agency policy priorities.Plan and execute large engagements, public meetings and events with stakeholders on various topics of interest that align with Commissioner priorities.

practices and analyzing organizational systems to leverage requirements, capabilities, and resources for success in the development of 10 healthcare policy recommendations provided to the President of the United States, the U.S. Congress and the Secretary of Veterans Affairs for implementation• Led a diverse team of professional research analysts responsible for planning, workload analysis, performance monitoring, feedback, and evaluation of mental health programs• Evaluated the efficacy and performance of mental health treatment models to assess their integrity of and forecasted longevity for veterans needing mental health services• Established implementation roadmaps, timelines, and methodologies for project fulfillment, advocacy, engagement, and communications initiatives with Members of Congress; collaborated with external national-level advocacy organizations; developed recommendations, and expanded stakeholder and media awareness of COVER Commission efforts• Evaluated performance and operational processes of major areas Commission activities; identified discrepancies and developing policies and procedures designed to streamline workflows and mitigate loss• Built stakeholder coalitions by partnering with commissioners, stakeholder organizations, and staff to support the achievement of mutual goals, organizational change, and expansion of outreach initiatives

• the development and implementation of national public policy• Advised program offices on best practices for maintaining consistency in policy interpretationLed a cross-functional team of seven tasked with supporting daily operations and quality improvement through the implementation of Office of Assistant Deputy Under Secretary for Health for Clinical Operations office regulatory requirements• Reviewed pending legislation, drafted policies, and coordinated briefings between appropriate program offices, the Undersecretary for Health (USH), and the SECVA, employing healthcare system and policy expertise to advise senior leadership• Introduced a strategic direction for meeting the needs of veterans as well as providing actionable solutions for short- and long-term healthcare, developing projects designed to support patient care through the effective use of resources and capabilities• Employed program management expertise to support quality assurance activities including testing, tracking, and implementing of improvements at the local, regional, and facility levels for existing clinical programs• Temporarily promoted to fill two senior-level positions including Chief of Staff for the Commission

• Served as the principal advisor to the Chairperson and Executive Director (ED) regarding VA policies, processes, and organizational structure, recommending actionable strategies for meeting program goals that aligned with development targets and core objectives• Managed a staff of 22 analysts, economists, writers, and subject matter experts (SMEs) ranging in grade from GS-9 to GS-14 and four contractors• Assessed proposed policies as they related to the structural integrity of VHA programs• Developed and executed a $5M operating budget, monitoring expenses and spending to ensure efficient resource allocation• Analyzed 30k+ data records from a variety of data collection instruments to evaluate the efficacy and performance of commission initiatives• Researched and drafted content related to clinical care, human capital, infrastructure management, and external provider engagement, further developing a project roadmap to further ensure the achievement of commission goals

• Led nine direct reports responsible for facilitating communications in support of established administration goals, including engaging an innovative social media strategy, building blogs, and developing persuasive top-level, national messaging• Served as a consultant to the Deputy Secretary of Veteran Affairs, the USH, VHA Chief of Staff, and Chief Communications Officer (CCO) regarding a solution-oriented business development and marketing strategy that supported the mission of the VHA• Oversaw communications product development to assess efficacy and impact as it pertains to program goals and outreach specifications

Conducted analysis of health care system performance against established performance goals and utilized resulting information to provide guidance to facility senior leadership. Collaborated with counterparts within VHA to determine best practices used to achieve optimal performance. Engaged subject matter experts from a broad spectrum of specialties to gather information for performance measures and conduct appropriate analyses. Member of health care system’s 8 person Strategic Planning Committee; reviewed, analyzed, approved and monitored strategic initiatives including both program and infrastructure development. Developed written and oral materials for presentation to internal and external groups. Briefed senior Veterans Integrated Service Network (VISN) leadership on performance metrics. Secured, compiled and interpreted raw data for general audiences. Participated as panel member in Administrative Investigation Boards reviewing accusation of misconduct by senior medical center staff and recommending discipline if deemed appropriate.

SENIOR MANAGER, HEALTHCARE 1/2008 to 5/2010Identified and managed resources including human resources, space, budgets and procurements to deliver solutions and meet organizational goals. Developed, implemented managed and continually assessed organization communication strategies for the healthcare program with annual revenues of $45 million. Created high level communications strategies, from design through execution. Conducted analyses of communications methods and technologies. Conceived, implemented managed and continually assessed the performance of the Customer Experience team, responsible for communicating with and supporting external customers. Participated in the annual company budget allocation exercise using forecasting and analysis to ensure appropriate funding of assigned programs. Provided oversight of team budgets of $11 million dollars. Oversaw paid media purchasing including print, web and filmed campaigns. Strategically developed messages for various audiences; and delivered them by evaluating the most appropriate channel(s) for delivery. Conceptualized, designed and produced advertising materials. Performed a full range of employee management including; supervision, mentoring and monitoring and discipline/recognition of employees on team. Provided support to other program offices to ensure integration of corporate messaging.MANAGER, PRODUCT MARKETING 5/2005 to 12/2007Oversaw all aspects of stand-alone product marketing program targeting primarily health care customers. Collaborated with sales team in presenting solutions to potential customers. Served as customer advocate in gathering information for enhancing and improving product offerings. Conducted and reported on quarterly marketing analysis. Generated marketing collateral, white papers and other written materials. Developed and administered program budget.