Content Ink is an executive search and advisory firm dedicated to helping brands, creators, media and technology companies identify and recruit next generation digital leaders. Areas of focus include digital commerce, marketing, strategy, media monetization and technoology. We specialize in servicing high growth, early stage pre and post IPO businesses across all leadership disciplines. In addition to executive search, Content Ink also maintains a specialized transition coaching practice to help leaders build the right story and package themselves for success so that their job search is purposeful and fruitful. Their proprietary curriculm has helped hundreds of executives through the transition process as they pursue their next leadership role.

CERA is a mobile based emergency response platform designed to help first responders radically transform responses to mass casualty incidents including school shootings. The company's technology addresses the decades old challenge of communications breakdowns that are the central challenge in mass casualty disasters dating all the way back to NYC's 911 World Trade Center disaster in 2001. CERA is currently available in multiple markets in Florida and Ohio and will also soon be available in other East Coast and MidAtlantic markets.

Serve as strategic advisor to the iab Newfronts and related event and marketplace initiatives

Provided strategy and marketing leadership for a 40 mil subscriber Youtube channel business. Developed marketing, positioning, sales strategy and communications for this Montreal-based digital media company. Launched design, integrated marketing and studio teams. Partnered with CRO on direct sales and custom content development for US market. Led go to market strategy and overall brand positioning. Advised on new channel development - video gaming, travel, etc. Watchmojo is a 20+year old leading Youtube channel business with a focus on entertainment and pop culture review videos across a wide range of topics. WatchMojo has published over 50,000 videos that have generated 50+ billion views and 200+ billion minutes of watch time on Youtube as well as on Facebook, Snapchat and Tiktok

Served as Advisor and Acting President (contract role) for the media division of this innovative brands and retail company. Founded in 2010 and backed by private equity firm General Atlantic, One Country is an Arkansas based ecommerce business featuring country fashion and lifestyle brands. Coupled with a Nashville based brands business that creates celebrity based fashion and retail brands, this business is serving an audience of heartland millennials. With an editorial team based in Nashville, TN and Fayetteville, AR, OneCountry.com became one of the fastest growing country music and social entertainment sites since its launch in April, 2016Responsibilities included: P+L for the media business: editorial, advertising, business development, influencer marketing, and product development. Devised overall corporate positioning for the One Country brand and created the go to market plan for the media business. Recruited a New York based sales and support team with the goal of building advertiser relationships that could leverage the company's unique offering in media, content creation and ecommerce.

Led digital strategy & business integration for five digital portfolio companies (Lin Digital, Dedicated Media, HYFN, Bitesize.tv and Federated Media) with 350 employees. Partnered with four CEO's to build a new, streamlined leadership model for the digital businessLead a team of 60+ across marketing, strategy, creative, analytics, product development, visual identity, content & video strategy and publisher partnerships. Repositioned Federated Media with a new "go-to-market strategy" that drove a 40+% increase in top line revenue in nine months. Reorganized company product management groups into a flexible, cross functional unitMember of the Media General digital executive leadership team.Recognized industry expert in content marketing, digital media and original video programming.Frequent speaker and contributor to digital media trade events & publications.

SVP, Practice Lead - Social.Content. Led a national team of 40+ content strategists serving the entire DigitasLBi North American client portfolio. Partnered with internal client, creative and media teams to lead Fortune 500 brands in content marketing. Responsible for social strategy & platform activation, content creation and distribution, community management, content & social technology partner deployment and analytics. Key clients included: American Express, Loreal, Delta Airlines, Travelers Insurance, Sprint, Miller Coors, Taco Bell and Whirlpool. Creator and Co-Founder - The Digital Content New Fronts (2012), the undisputed annual marketplace for online video deal making and an acknowledged companion market to the Broadcast Television Upfronts. Founded in partnership with DigitasLBi, Hulu, AOL, Microsoft, Yahoo! and Google/Youtube, the "Newfronts" have quickly become the digital video industry's highest profile annual deal making event series. Creator and Co-Founder, The Digitas Newfront - the most celebrated thought leadership forum in the digital space (launched in 2008). An annual gathering of top brands, content creators and thought leaders that has attracted the highest profile voices in digital entertainment including: web pioneers Michael Eisner and Vice President Al Gore, actors Lisa Kudrow, Jason Bateman, Will Arnett, Ashton Kutcher, Demi Moore, Tori Spelling, Kevin Jonas and Steve Martin, and talk show hosts Meredith Viera, Andy Cohen and Piers Morgan, in addition to the biggest stars and innovators in on line video. Now entering its 9th year, the Digitas Newfront has been livecast to over 400,000 streams.

Led client development targeting Fortune 500 consumer brand marketers. Devised overall agency entertainment & content strategy.Led a small team responsible for concept development and execution of large-scale entertainment marketing activations. Elements included talent sourcing, television and digital programming development, event activation and brand content integration.Developed original video programming for major brands including Procter & Gamble’s Pantene, Cover Girl, Old Spice and Clairol, KIA Motors and Motorola.

Responsible for all revenue generation at Conde Nast's flagship weekly.Led national team of 30 sales professionals to drive YOY revenue growth of 7%Devised New Yorker Festival sponsorship sales and activation strategy

Devised sales, marketing and sponsorship strategy for national sales teamCrafted marketing strategy for the Oscar winning film "Almost Famous," based on the early years of Rolling Stone Founder Jann Wenner.Creator "Rolling Stone Rocks" - the magazine's first ever advertiser sponsored concert series

Responsible for all advertising and sponsorship sales and strategy for highly acclaimed magazine upstartLed national sales team of 12 and marketing team of 8Creator "Saveur Passport," a food and wine festival series featuring fine wines and food from around the globe