VP Business Development:* Leadership: Member of Senior Leadership team, focused on diversifying our company, driving strategic direction, developing annual sales forecast and managing Revenue & Expenses to remain on budget* M&A: Successful of Clown Shoes Beer in 2017 and Long Trail Brewing in 2022; Work with other Senior Leaders to evaluate additional M&A opportunities; * Strategic Partnerships: Collaborated with key stakeholders at many iconic partner companies including Polar Beverages, FX Matt, WhistlePig, Dunkin', Life is Good, LL Bean, Ski the East, Ski Vermont, Barrel House Z* Right Coast Spirits: Lead MBBC's partnership in Right Coast Spirits, a JV with FX Matt and Flying Dog, with a focus on spirit-based RTD's on the East Coast, launched in 2022* New Market/Product Expansion: Spearheaded launch plans for Dunkin' Spiked in 2023-24; Developed national, regional & local sales forecasts & budget, presented to & selected distributor partners, negotiated Distributor Agreements, developed & executed launch plans in conjunction with MBBC & distributor Sales teams* Pricing Management: Leverage VIP Price 2.0, with weekly discussions with Finance & Sales teams to drive strategic pricing decisions; Collaborate internally with Pricing Coordinator to develop, propose & implement price changes* Performance Metrics: Lead Performance analytics internally, with objective of providing sights and strategy recommendations to CEO and other Senior Leaders to help align on strategic decisions* Project Management: Collaborate with Sales & Marketing teams on new Core beer, FMB & RTD innovation and launch planning/execution* Proficient in Microsoft/Google Suite, VIP, KARMA, Price 2.0, Nielsen Byzzer* Member of Brewers Association Market Development Committee since 2010

VP Business Development:* Leadership: Member of Senior Leadership team working cross-departmentally to drive strategic direction, developing annual sales forecast and managing to budget* M&A: Collaborate with CFO & CEO to analyze M&A opportunities, culminating in 2 acquisitions and one divestiture since 2017 * Integration: Oversaw integration of team members from acquired companies to ensure smooth transition to MBBC* New Market Expansion: Researched new territories, identified ideal distributor partners, modeled size of opportunities based on market conditions, negotiated Distributor Agreements & executed launch plans* Performance Metrics: Analyze internal & market trends to develop & present insights and strategy recommendations to Senior Leaders and Board members to drive strategic decisions* Project Management: Collaborate with Sales & Marketing teams on new product development and launch planning* Proficient in Microsoft/Google Suite, VIP, KARMA, Price 2.0, Nielsen ByzzerVP National Accounts:* Team Building: Hired, developed & managed team of National Accounts Managers responsible for growing MBBC's sales volume and brand presence in all On & Off-Premise chains throughout 25+ state territory* Customer Success: Account visits and active listening to understand retailer goals & strategy * Syndicated Data: Analyze IRI/Nielsen data to develop insights and fact-based recommendations for assortment and merchandising ideas to drive Revenue, Profits & Category Excitement* SKU Optimization: Leverage VIP data to ensure proper execution of chain programs while monitoring distribution and velocity measures to ensure optimal product mix on retail shelves* Distributor Relationships: Partnered with close to 100 distributors on new product launches, core product expansion, Annual Business Planning Meetings, chain execution and local marketing efforts* Effectively present and implement MBBC plans and priorities to distributor chain managers to ensure alignment

Oversee all National Accounts throughout 26 state footprint where Harpoon is sold.Currently manage a team of 3 National Account reps, while directly managing relationships at many key chains.Develop & execute sales plan within annual budget to achieve aggressive sales goalsCurrently oversee annual sales of $12 million.Communicate regularly with network of 120 distributors to execute merchandising programs at key retailers to increase sales.Develop retailer programs designed to drive sales & profits and generate excitement within beer category