Identify the training needs of internal and external audiences and customize existing training materials or develop new materials as needed.Ensure legal compliance, product team input, and sales insights are considered in development of materials.Execute train the trainer programs to equip Market Sales Managers with up to date product knowledge, competitive positioning, and sales strategies.Facilitate live in-person training and webinars for a wide variety of audiences.Scripting, recording, and editing video projects in Adobe Premiere Pro for use in training materials and e-learning.Planning and developing e-learning materials using the Articulate platform.Develop and record internal podcasts to drive sales of focus items during key selling moments.Conduct media interviews at industry trade shows, and live TV spots with regional retailers.Serve as key training POC for field representatives at industry trade shows.Develop or localize talk tracks for key events and trade shows.Stay informed on industry trends, competitive intelligence, and media sentiment.