I drive growth in B2B SaaS companies by helping them to engage and connect with their customers. With a strategic mindset and long experience of driving business change in blue-chip companies, I have catalysed revenue growth in highly innovative B2B software providers My strengths lie in delivering winning business plans, building a strong product portfolio and go-to-market strategy, enhancing sales force effectiveness, and fostering productive C-level relationships. Most recently, I am proud of leading the EMEA Advisory Board at Salesforce, a unique innovation in the B2B software industry which influenced over $360 million in new billings. Among other career highlights, I also enhanced sales productivity at BEA Systems, resulting in a 30% increase in license revenues in 18 months. For B2B technology firms, I have consistently driven revenue growth and organisational innovation. At Salesforce, I facilitated over 200 meaningful executive engagements, strengthening client relationships and enhancing brand perception in the European market. Working on the user side, I built my understanding of corporate change at companies such as BP, TalkTalk and Novartis, leading projects that generated new revenue streams, saved millions in costs, and improved service delivery. Combining my experience from both sides of the provider-customer relationship, I bring a unique perspective to the development of B2B technology firms. As a proven change agent, I have helped C-level executives bring people, processes and technology together to realise meaningful change. As we stand on the cusp of the AI revolution, effective implementation is proving harder than many imagined, and early signs are that the adoption of - and value realised by - by generative AI has been slow to materialise. I want to leverage my long experience to help B2B tech providers and their customers work together to capitalise on the exciting AI opportunity.