As a Community Consultant, I work directly with cross-functional teams on creating and delivering customer experience strategies that focus on improving customer engagement through a lens of diversity and inclusion. During my time as a consultant, I have seen my clients save on their overall customer experience budget due to my ability to provide an efficient analysis of the customer journey, CRM recommendations, implementation, and an audit of their budget. By using effective marketing platforms to amplify their voice, create engaging content, develop thoughtful brand language, build communities around message-driven campaigns that spark critical conversations, and create a deeper sense of community. My recent clients include GOOD MOVE, a holistic wellness space based in Brooklyn, and Nappy Head Club, a woman-owned retail brand.

1. Launched Juneteenth Event Marketing Strategy involving ad development and placement, social media promotion, print advertisements, and on-site branding. These efforts resulted in 10,000+ attendance at event.2. Developed marketing budget from scratch, creating $15,000 extra funds for social media campaigns.3.Led the implementation of a brand refresh, including strategic planning to align the new brand messaging and visual guidelines with the existing institutional marketing strategy. 4. Developed institutions first comprehensive marketing strategy, including business development and analysis, and customer acquisition channels

1. Responsible for developing an integrated digital and social media strategy, which then improved social media engagement and impressions by 40% in the first 4 months.2. Oversee the development, rollout, and ongoing management of enterprise-wide social media policies, processes, training, and governance.3. Support and enhance communication initiatives across every level of the organization and help develop and grow the brand vision and voice to communicate company goals.4. Daily management of all social media accounts while executing emerging social media tools, platforms, and trends.5. Execute and implement a content editorial calendar to manage content and plan specific; timely marketing campaigns post integrating all channels of marketing (social media, SEO, content marketing, email, print and digital marketing).6. Regularly review consumer issue correspondence, note suggestions, complete the issue, and assign and delegate it to the appropriate department.

1. Successfully managed the front line of day-to-day e-communications with members and assisted the Social Media team with general community management during more extensive campaigns.2. Skillfully developed copy and contributed to more extensive Wing social media campaigns such as the World Wide Wing Campaign.3. Facilitated the execution and training on a company-wide CRM database transition and employed conflict resolution with members and the communications strategy from problem diagnosis to the solution.4. Elevated store’s guest-satisfaction index by reducing response time from 72 hours to 8 hours in under 2 months, ensuring swift resolution of customer issues to preserve customer loyalty while complying with company policies.5. Recommended potential products or services to management by collecting customer information and analyzing customer needs, such as implementing the Zendesk database.

1. Creatively created and executed social media marketing strategies aimed at increasing loyal readership and customer engagement.2. Launched social media campaign for Reel Sisters Film Festival, resulting in a 70% increase in ticket sales from the previous year.3. Achieved 80% increase in social media followers, quarter-over-quarter and successfully conducted primary research on over 14,000 of the magazine’s current followers to further analyze target demographics.4. Diligently reviewed all online marketing content before publishing, including images, blogs, and articles.5. DIsplayed excellent vendor relation skills by serving as a point of contact for social media initiatives.

1. Diligently reduced costs by over $6,000+ per year by negotiating favorable terms and pricing agreements with external vendors.2. Fostered liaison between the school Head and the school community while encouraging ongoing partnership between the families. 3. Successfully planned and executed 12+ staff faculty events per year and 5+ large events for the school’s major donors and board of trustees, including monitoring expenses and managing the event budget.4. Skillfully organized travel arrangements for 20+ staff members, ensuring a smooth affair while attending conferences.

1. Provided high-quality support to the firm's legal staff in administrative, regulatory, and legal matters, and assisted other paralegals, legal secretaries, compliance personnel, and attorneys when necessary to meet department needs.2. Located, evaluated, and compiled relevant resources and data for current and future legal motions.Prepared necessary legal documents, including briefs, motions, affidavits, and contracts.3. Assisted in the preparation of legal arguments through extensive research, including the most current rulings.4. Investigated public records, cases, and legal precedence for the preparation of materials for litigation and corporate hearings.5. Organized and maintained accurate, up-to-date legal databases for all current and past legal motions.

1. Consistently achieved sales goals by demonstrating a passion for serving clients and product and brand knowledge.2. Fostered exceptional guest experience standards to build strong client relationships.3. Maintained high standards of Visual Merchandising in term of cleanness, display, and stock rotation.4. Successfully implemented all merchandising as per the brand's visual merchandising guidelines.5. Exhibited excellent customer service skills by educating customers on other needs such as hydration, nutrition, endless aisle and proper apparel.