Joel Benson Email and Phone Number
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Experienced marketing strategist known for goal-oriented campaign management in KPI-heavy environments at both executive and operational levels. Industry experience in healthcare, finance, energy/gas utilities, recruitment, government, retail, technology, and non-profit development. Professional and thrives in a team environment, inspires collaborative approaches to challenges focused on identifying and pursuing clients' desired outcomes and the paths needed to reach them. Excels in building profitable, sustainable MarCom ecosystems and integrating internal teams and external vendors for optimal results.
University Of Southern Indiana
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Assistant Director Of University Strategic MarketingUniversity Of Southern IndianaNewburgh, In, Us
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Digital Marketing DirectorOswald Marketing Apr 2019 - Mar 2024Greater Evansville Area- Executive-level management of digital media strategy and placement for a diverse portfolio of clients including regional and national leaders in healthcare, energy, and finance- Led internal and external teams in multi-million dollar campaigns from conception through execution, reporting, reconciliation, and iterative strategy- Analyzed client campaigns to develop itemized plans of action and marketing roadmaps to increase defined KPIs and ROI- Utilized analytics, targeting, reporting, and AI software to create best-in-class solutions to clients' goals
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Seo Analyst & Campaign StrategistOptimization Prime Jun 2018 - Apr 2019Evansville, Indiana AreaStrategized and executed marketing campaigns for a wide variety of clients. Responsible for campaign strategy, macro/micro analytics, client and sales presentations, and content guidance. -
Creative StrategistSelf-Employed May 2010 - Apr 2019Executed brand development and marketing services for private clients including Caterpillar, Purdue University, Blake Shelton, and Time Warner Music.
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Marketing Specialist & Graphic DesignerApproval Payment Solutions, Inc. Oct 2016 - Apr 2018Boonville, In & Evansville, In -
Marketing ConsultantBucks And Jakes Outfitters Oct 2016 - Apr 2018Evansville, Indiana Area -
Copy And Print Supervisor, ManagerStaples Feb 2016 - Oct 2016Evansville, Indiana AreaProduced copy and print products for customers ranging from single-page document reproductions and business cards to million-plus piece print collateral and large-scale. As a member of management teams, I drove employee productivity and sales margins across all departments, maintained inventory, executed marketing plans, provided IT & technical support, and maintained store-level financial operations. -
Operations Supervisor, ManagerStaples Jul 2015 - Feb 2016Lafayette, Indiana AreaWorked alongside General and Sales Managers to lead a team of 15+ employees, maintaining an inviting and profitable Staples retail store near the Purdue University campus. Our store catered to the needs of multiple school corporations, Purdue University, Caterpillar, Wabash National Trailers, Alcoa, Subaru, Eli Lilly, and many other industry leaders in their fields. As a member of the management team, I drove employee productivity and sales margins across all departments, maintained inventory, executed marketing plans, provided IT & technical support, and performed store banking operations.
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Business Development ConsultantCaktus Music, Inc. Aug 2014 - May 2015Lafayette, Indiana AreaRaised over $300,000 in angel investor and seed funding for an analytics technology company named one of the Top 50 Startups of 2014 by Tech.Co. Presented to investment groups across the United States, including Tony Hsieh of Zappos.com, Chicago, and Las Vegas funding entities.
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Partner - Creative DirectorAbstract Creatives Dec 2013 - Aug 2014Lafayette, Indiana AreaProvided design, production, and distribution of advertising and marketing campaigns and associated collateral for external clients. Oversaw in-house advertising, marketing, and branding work for the companies in the Abstract Group. -
Creatives Lead / CopywriterWaypoint Concepts Jan 2013 - Sep 2013West Lafayette, InDirected, managed, and consulted on a wide variety of creative projects. Oversaw graphic design, video production, web development, and copywriting efforts.
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Creative DirectorVeritas Charities Inc. Dec 2011 - Jan 2013West Lafayette, InOversaw brand development and 501(c)(3) application process for Veritas Charities, Inc. Managed advertising and marketing projects, print, digital, and aerial campaigns, copywriting, graphic design, web development, and brand usage, as well as maintaining brand standards and corporate identity. -
Staff PhotographerPurdue Bands And Orchestras Aug 2008 - Jun 2011West Lafayette, InWhile in this position, I took over 60,000 photos of the Purdue "All-American" Marching Band at over 25 NCAA football games, covered appearances at 3 Indianapolis 500 festivals and races, and an appearance at the 2010 Macy's Thanksgiving Day Parade. I provided a premier selection from these shots for publication by the Purdue Bands department and also published and maintained a larger assortment via social media.
Joel Benson Skills
Joel Benson Education Details
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Communication: Public Relations And Rhetorical Advocacy, Focused On Copywriting, Minor In English
Frequently Asked Questions about Joel Benson
What company does Joel Benson work for?
Joel Benson works for University Of Southern Indiana
What is Joel Benson's role at the current company?
Joel Benson's current role is Assistant Director of University Strategic Marketing.
What is Joel Benson's email address?
Joel Benson's email address is jb****@****ons.net
What is Joel Benson's direct phone number?
Joel Benson's direct phone number is +176541*****
What schools did Joel Benson attend?
Joel Benson attended Purdue University.
What are some of Joel Benson's interests?
Joel Benson has interest in New Opportunities, Entrepreneurship, Reading, Copywriting, Photography, Music, Brand Development, Theater, Graphic Design, Film.
What skills is Joel Benson known for?
Joel Benson has skills like Social Media, Copywriting, Public Speaking, Photography, Advertising, Marketing, Customer Service, Graphic Design, Public Relations, Microsoft Office, Publishing, Entrepreneurship.
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