Julie Simms Email & Phone Number

Newcastle, New South Wales, Australia

• Develop comprehensive digital marketing strategies aligned with overall business goals.
• Define target audiences, key messages, and value propositions.
• Identify and prioritise digital channels (e.g., social media, email, content marketing) for maximum impact.
• Plan and execute digital marketing campaigns, considering timelines, budgets, and key performance indicators (KPIs).
• Coordinate with various teams, such as content creators, designers, and developers, to ensure… Show more
• Coordinate with various teams, such as content creators, designers, and developers, to ensure seamless campaign execution. Show less

• ItAllCounts is a global product for charities to supercharge digital acquisition campaigns.
• Actively manage paid social campaigns to the achieve clients’ goals – which may vary from conversions, engagement, reach and frequency, etc.
• Analyse performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Development of media strategy and building paid social media plans (including ad copy, audience targeting and… Show more ItAllCounts is a global product for charities to supercharge digital acquisition campaigns.
• Development of media strategy and building paid social media plans (including ad copy, audience targeting and segmentation, creative, budgeting, etc.)
• Maintain knowledge of the dynamic digital ecosystem (search, social, native, display) and how channels work together

Sydney, Australia

• Managed Social Media and Digital Marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities.
• Website management; including updates, landing page creation and SEO (Yoast)
• Increased website traffic by 220% through developing engaging content, optimizing AdWords campaigns and SEO
• Monitored campaign performance, analytics (Google analytics), changing trends/developments and reported findings to… Show more
• Monitored campaign performance, analytics (Google analytics), changing trends/developments and reported findings to management.
• Implemented Google AdWords campaigns for branding, targeted suburb campaigns and business specific objectives.

Sydney, Australia

• Develop digital marketing strategies for clients.
• Collaborated closely with clients to understand business needs and professional expectations in an effort to define a plan to boost success
• Design & create websites using WordPress
• Selected and edited images to align with brand image.
• Interacted effectively with clients by phone, email and in person, building dynamic relationships that led to more lucrative business opportunities.
• Performed competitor analysis to… Show more

Sydney, Australia

• Managed monthly promotional calendar including creation, design and implementation.
• Edited for local market new product and content releases.
• Created new images, marketing copy and graphics to support successful marketing efforts.
• Liaise with PR agency to successfully launch new products to market & coordinate strategies
• Completed strategic competitive analysis by assessing strengths and weaknesses of competitors.
• Determined target audiences for particular products… Show more

BrightPoint is a global leader in wireless device lifecycle services. Providing a full suite of end-to-end supply chain and customisation solutions to manufacturers, retailers and carriers in the wireless device industry.