Julie(Eunju) Lee Email & Phone Number

Seoul, Kr

Seoul

Gangnam-Gu, Seoul, Korea

• Developed and recommended an annual and quarterly Marketing plan base on overall development priorities of Korea sales goals of the business segments, taking into account the current business landscape and sentiments• Performed country marketing strategy, marketing development and managed to build a strong pipeline and support Sales teams• Managed and developed sales lead and opportunity to secure sales opportunities and revenue• Managed marketing budget to ensure maximum return on investment as well as ensuring compliance with internal budget processes• Measured effectiveness of the marketing department initiatives and activities and implement improvements• Planned and executed Demand Generation activities and awareness program ex) End-User Seminar / CSO Forum / Vertical Marketing / Series of eDM Campaign etc• Developed and managed Customer Reference Program

Gangnam-Gu, Seoul, Korea

• Developed and drove field and channel marketing programs and facilitated growth of commercial, enterprise and channel business in Korea• Organized and executed the seminar, exhibitions, roadshow and on-site event• Conducted business planning with key partners to foster joint partnering strategies • Supported the APJ field and channel marketing strategy and ensure Korea marketing alignment• Symantec Partner Program support and develop plans to promote program benefits and requirements to partners• Managed and executed alliance seminar with VMware, HP, Dell and Red Hat• Promoted utilization of the channel marketing tools, including Partner Newsletter, PartnerNet, Symplus, MDF, etc.• Managed the PMC(Partner Marketing Center) for partner profiling and all relevant support for partners

Gangnam-Gu, Seoul, Korea

• Conducted and executed C-Level Activity – bimonthly CSO Forum, CIO Kit • Planned product roadmap, launch and Go -to-Market plan• Budget planning and quarterly basis marketing campaign planning and review• Marketing campaign execution planning - focus on measurement and metrics and forecast the responses and leads• Enforced management and lead tracking using various internal systems to secure sales opportunities and revenue• Market research and analysis for positioning security and Backup software products• Led cross LOBs communication developed new sales opportunities from marketing activities • Managed customer database to drive targeted marketing activities• Coordinated marketing events such as Seminar, Trade shows and Trainings• Managed the CRP(Customer Reference and Publishing) - Find new pipelines to make Success Story, Business Value Analysis Study, Video Testimonial and Visionary Awards. - Major Success Story: LG Telecom, ING Life, LIG Insurance, Honda, SoKang University etc.• Produced and managed marketing materials such brochures, datasheets and catalogs• Managed and execute an advertisement for awareness of products, company branding• Communicated with APAC marketing team for all of relevant local updates• Managed and maintained on Enterprise Newsletter and Symantec Web site

Gangnam-Gu, Seoul, Korea

• Process purchase orders and managed revenue report.• Manage shipping and payment schedule.• Communicate with APAC order management team to solve all issues.• Response for updating price list and customers’ requests. • Establish and maintain relationships with channel partners and customers.• Track opportunity timely and regularly for individual and team. • Assist customers & partners with product knowledge and help to solve the problems.