Founder & Performance Consultant
Current
London, England, United Kingdom
• Independently spearheaded initiatives for the development of branding guidelines, including logo design, colour palette, and typography.• Executed strategic campaigns aligned with the brand’s mission and values.• Created eye-catching, value-based content such as infographics, carousels, and short-form video while managing social media accounts using scheduling tools.• Built partnerships with globally recognised practitioners and industry leaders, including the International Boxing Association (IBA), leading to significant brand growth of 0-35K followers, a yearly reach of 3 million accounts and an engagement rate higher than most competitors that have 10+ employees.• Implemented automation and established a mailing list through Mailchimp, utilising conditional logic forms to provide instant, personalised results.• Strategically employed Meta ads to boost brand awareness, extend reach, drive traffic, enhance engagement, increase views, and facilitate lead generation.• Leveraging my secondary expertise in performance nutrition, I provide nutrition support to combat athletes, ensuring optimal performance through safe weight cutting practices, effective refuelling, and rehydration strategies, while also offering on-hand experience in various arenas across the UK.