Joseph Bieranowski Email & Phone Number

Wake Forest, Nc, Us

Wake Forest, Nc, Us

Santa Barbara, Ca, Us

Develop and deploy cutting-edge digital marketing strategies, with a focus on search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and reputation management. Collaborate with clients, delving into their unique marketing visions and objectives to craft and refine tailored strategies that make their goals a reality.

Establish and grow a social media presence that enables revenue generation via social media and gaming content creation. Produced and published high-quality longform and short form videos for YouTube and TikTok using Adobe Creative Suite, OBStudio and Filmora Wondershare that have garnered over 720,000 views across 150 videos to-date. Established the branding, marketing and content strategy for the Kalam0n social media channels. Designed logos, thumbnails, and marketing imagery to earn impressions and build an audience. Leveraged insights derived from YouTube analytics, user research and follower feedback to inform content strategy that led to year over year growth as high as 464%. Drove consistent subscriber growth through engagement with viewers and supplementary content creation for social media platforms including Reddit, Instagram and Facebook. Managed and organized all aspects of video production, including scriptwriting, filming, editing, and promotion. Cultivated additional revenue streams via Patreon and CurseForge via digital marketing and premium content.

Launch a board game company to design, print and publish games for casual and novice tabletop gamer markets to provide engaging gaming experiences with low barrier-to-entry.Conceptualized, designed, prototyped and produced the Pirates Dragons Treasure tabletop game that has sold over 600 copies worldwide to-date. Organized competitive market research and user testing to refine core gameplay mechanics. Designed unique game components including playing cards, playmats, dice, box and instruction manual. Managed development, illustration, printing and delivery of final product. Established brand guidelines; designed convention booth experience and marketing materials to fuel crowdfunding campaigns and sales growth. Built compelling online content to market the game; web site, online shop and social media assets. Conducted ongoing research and competitive analysis of the board game market to stay current on market trends, stand out game mechanics, and audience preferences.

Urbandale, Ia, Us

Identify development priorities, new features and functionality gaps in the integrated insurance production platform that would speed integration and minimize change management needs for internal and external partners.Connected with key stakeholders across multiple work streams to document and articulate workflows, processes, and expectations based on existing system infrastructure. Highlighted missing features and documentation to drive innovation while negotiating with fire teams during strategic planning sessions (Program Increment), improving sequencing of development priorities. Traveled to regional insurance producers to conduct user research and interviews to document existing gaps in technology and identify new features for the new platform.

Fairfax, Va, Us

Set the product development priorities and long-term strategic vision for internal systems and services to drive accuracy, efficiency and margin improvements.Identified product and process improvement projects to deliver $6M in yearly cost of goods sold (COGS) savings. Implemented a digital workflow system that led to a 20% increase in productivity contributing over $1M in annual COGS savings. Conducted 6 months of market research, competitor and data analysis to identify 50 critical changes for Custom Ink's Design Lab that doubled customer satisfaction and reduced printcost by over $500k per year. Conducted user research to develop user journeys and deliver user-centric experiences. Created UI wireframes, prototypes, and mockups for internal tools. Provided regular status updates, visual roadmaps and led steering committees with senior stakeholders. Managed task entry, triage and tracking while utilizing agile methodologies to manage product development, ensuring responsive on-time delivery and flexibility while managing remote development teams. Supported the growth and mentorship of the Product Management team via hiring, onboarding and coaching.

Fairfax, Va, Us

Support the product management director through user research, data analysis and process improvement identification.Proactively identified problems and proposed solutions to prevent roadblocks for the team, staying updated on dependency deliverables, tech initiatives, and high-level project needs. Identified a slate of interface improvements and workflow adjustments for the Art and Design team that doubled productivity, saving Custom Ink over $2M in annual COGS. Scheduled meetings, ran daily standups, directed project reviews, and provided thorough actionable notes. Developed and maintained a mastery of multiple business channels, including design, print production, and sales. Drove high-velocity, high-impact features and tools while balancing short-term needs with long-term vision.

Fairfax, Va, Us

Apply expert knowledge of Adobe Illustrator and Adobe Photoshop to prepare artwork files, color separations and halftones for production across a variety of media while collaborating with clients and printers.Utilized retouching and image manipulation techniques to enhance artwork, recreate low-resolution images, vectorize client photos, improve color accuracy, and ensure high-quality output on final products. Revamped training materials and onboarding process using Google Slides, Adobe Creative Suite and Confluence to create a more engaging experience that cut ramp time by 50%. Coordinated onboarding, training, and coaching for over 40 new production artists.

Redwood City, Ca, Us

Provide first-class customer service and technical support to players of massively multiplayer online games including Ultima Online, Dark Age of Camelot and Warhammer Online.Aided in pre-release testing of subsequent product launches and the creation of internal documentation. Maintained accurate records of player interactions and reported bugs, providing valuable feedback to game developers to improve gameplay and user experience.

Flagstaff, Arizona, Us

Recruit, train and manage a team of orientation leaders to successfully execute the NAU new student orientation program, ensuring a smooth transition for thousands of incoming college students.Collaborated with campus departments and student organizations to coordinate a comprehensive orientation schedule, incorporating informational sessions, campus tours, and social events to foster a sense of community. Created the orientation style guide and designed all printed goods for the program using the Adobe Creative Suite including In-Design, Photoshop and Illustrator.

Bachelor Of Fine Arts (B.F.A.), Design And Visual Communications, General

Uxd Certificate