Karen Munson Email & Phone Number

Aylesbury, England, United Kingdom

Aylesbury, Buckinghamshire, United Kingdom

Buckinghamshire

Working with new prospects and existing clients to clarify their marketing requirements, offer strategic input and provide direction for their marketing. Project management to ensure agreed marketing activities were completed efficiently and effectively.

Bicester

Working with the Sales Manager and Managing Director to identify key marketing strategies to contribute to the company’s continued growth.Key Roles Include:• Implementation of lead generation schemes to develop the sales pipeline• Customer/prospect segmentation• Maintenance & development of CRM system• Management of web content & search engine optimisation• Social media management• Development of corporate literature• Co-ordinating conference/exhibition attendance• Working with PR agency to generate press releases

Hemel Hempstead, United Kingdom

Working with the category manager to manage the marketing mix for Refrigeration and Air Conditioning products, aiming to provide the customer with the best range within the market.Key Roles Included:• Assistance with annual range review and strategy plans• Project management• Supplier communication• Communication with store colleagues• Reviewing point of sale• Competitor analysis

Hemel Hempstead, United Kingdom

Working as part of a small team to manage a successful area of the business, contacting customers through a Direct Marketing programme to encourage the purchase of a Customer Support Agreement.Key Roles Included:• Project management of all new mailing programmes, pricing strategies, product propositions and customer contact strategies • Creation and management of testing programme• Maintaining brand integrity• New product propositions• Relationship management - third party suppliers, internal operational departments, management teams• Maintenance of Intranet site• Maintaining a good level of staff morale within the customer contact centre• Development, implementation and management of sales incentives

High Wycombe

Working with the Sales Director to co-ordinate marketing activity to increase prospect generation and conversion to sales. Key Roles Included:• Development of marketing analysis tools• Development of Annual Marketing Calendar• Maintain good working relationship with design agencies, • Ensure brand integrity• Communication with sales staff• Competitor Research and Analysis• Market Segmentation• Identification of Potential Growth Areas

High Wycombe

Professional Post Graduate Diploma In Marketing

Certificate, Public Relations Consultant

Diploma, Web Design

Professional Certificate & Professional Diploma In Marketing

Ba (Hons), Leisure Management With Sport Studies