I guide fast-paced startups through growing brand awareness via large-scale events, campaigns, and marketing programs to extraordinary success and fulfillment. WHO AM I?Experienced marketing & events professional with proven results in planning and managing: international events, conferences, exhibits, & marketing strategies⟣ Deeply knowledgeable about developing marketing strategies for innovative products within Startups focused on “Software-as-a-Service” products.⟣ I bring high energy and attention to detail to any team and heavily lean on collaboration to reach goals.⟣ “Full Picture” Leader who has a keen understanding of development activities, sales process and venture partner relationshipMARKETING THE VISIONI strategically link brands and companies to their audiences at all touch points along the customer lifecycle, through researching and hand picking targeted events and conferences, developing lead generation strategies, social media initiatives that drive efficiency. Ensuring events and branding efforts are dynamic and successful requires a high-level vision where all the pieces purposefully fit together. Crafting end-to-end creative experiences that produce and nurture leads, that result in sales, is built into my DNA!BRAND DEVELOPMENT I love the process of creating events that speak to the company brand. There is no design or detail too small, from the presentation, to the speaker slot, to the trade show floor. I work tirelessly to create focused messaging around solutions the company brings to market.💬 LET’S CONNECT!I would be happy to get in touch! karinalawrenceb@gmail.com