Analytical, strategic marketer leading multi-disciplined teams to deliver data-driven marketing solutions and growth. A results-focused leader who fosters teams to succeed.Passionate about driving insights into action. Focused on building and implementing integrated strategic solutions fueled by data and customer journey insights to increase engagement and sales. A cross-functional collaborator that delivers synergistic solutions!Delivered marketing solutions for a variety of clients including BP, Barilla, Bulletproof, Kraft, the Kellogg Company, MilkPEP (National Milk Mustache “got milk?” campaign), Dairy Management Inc., Waste Management and United States Post Office. Experience includes award-winning marketing campaigns utilizing the following skills:Customer Relationship Marketing (CRM)Customer JourneysEmail MarketingLoyalty MarketingAnalytics and Data InsightE-CommerceStrategic Account Management Business DevelopmentBranding & PositioningNew Product LaunchesStrategic PlanningBrand ActivationConsumer PromotionsQuantitative / Qualitative Research Shopper MarketingBudget Planning and Management
Listed skills include Integrated Marketing, Advertising, Interactive Marketing, Relationship Marketing, and 20 others.