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Karlson Yip is listed as Digital Marketing Manager at Lung Health Foundation | Bilingual Marketing Communications | Branding at Lung Health Foundation, a company with 68 employees, based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at greenpeace.org and a matched LinkedIn profile for Karlson Yip.
Karlson Yip previously worked as Digital Marketing Manager at Lung Health Foundation and Senior Coordinator, Marketing and Community Giving at True Patriot Love Foundation. Karlson Yip holds Postgraduate Certificate, Public Relations from Humber College.
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AeroLeads found 1 current-domain work email signal for Karlson Yip. Compare company email patterns before reaching out.
Dynamic marketing and communications professional with a proven track record in both Asia and North America. Demonstrated expertise in digital marketing, brand management, fundraising and stakeholder relations, with a knack for crafting impactful strategies that drive growth and engagement. Adept at navigating diverse cultural landscapes, I bring a unique blend of Eastern and Western perspectives, especially in non-profit. Passionate about leveraging my skills to foster meaningful connections and drive business objectives in the vibrant North American market.
Listed skills include Microsoft Office, Management, Data Analysis, Project Management, and 13 others.
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A career timeline built from the work history available for this profile.
Toronto, Ontario, Canada
- Led and managed a cross-functional digital marketing team with yearly budget management, overseeing a successful national branding project in collaboration with Olympian Maggie Mac Neil, resulting in 9 million post reach, 2 million video views, 30k traffic and 10+ positive media coverages to increase 12% brand recognition.- Developed a new always-on.
Toronto, Ontario, Canada
Marketing and Communications:- Developed data-driven marketing strategies, yielding a 246% increase in impressions, 135% increase in engagements, 144% growth in post-link clicks and 50% increase in website new users. - Managed website updates, optimization, and user feedback-driven improvements, achieving the highest monthly active user counts in 2023 and.
Toronto, Ontario, Canada
- Spearheaded a record-breaking digital campaign, surpassing the KPI by achieving 16k+ organic signups in 3 days.- Crafted creative digital content and co-managed Greenpeace Canada’s digital channels.- Implemented community management and innovated with new digital tools and platforms.- Contributed to the planning and execution of the digital team and.
Hong Kong SAR
- Devised a strategic communications plan for WeWork markets in Hong Kong and Taiwan.- Collaborated with media and creative agencies to launch impactful campaigns, resulting in a 20%+ rise in website traffic and a 10%+ SEO ranking boost.- Managed media relations, achieving 100+ positive media coverages post-scandals.- Forged marketing partnerships with.
Hong Kong SAR
- Provided public affairs advisory to the C-suite, including bill analysis and stakeholder mapping.- Addressed critical issues like legislative activities and independent contractor strikes.- Led projects like the partnership with K11 Art Mall and the robot delivery pilot with Hong Kong Science Parks.- Built networks with key stakeholders to influence.
Hong Kong SAR
- Designed growth marketing strategies, achieving a 700%+ direct digital donation growth and 40K+ petition sign-ups in 6 months.- Collaborated with celebrities and influencers, driving a 500%+ fundraising growth in the 2020 digital campaign.- Optimized social media strategies for brand awareness with record-breaking engagement.- Supervised fundraising.
Hong Kong
- Crafted marketing strategies, surpassing the KPIs by achieving over 65k signups in a 3-month campaign.- Led fundraising campaigns, securing 120+ donors in a 2-day peer-to-peer campaign.- Reformed the editorial team, increasing website traffic by 19 times in six months.- Successfully managed a PR crisis in 2019, achieving high engagement and positive.
Hong Kong
-Brought the news with coverage of international relations and local policy via online edition and social media, and conducted exclusive interviews with government officials and corporate executives-Attended press conferences and composited time critical transcripts of the guests’ speeches
Hong Kong
-Reported daily featured e-sports stories and videos on website and designed the layout of webpage-Translated articles from English to Simplified Chinese for public relations firms and direct clients
Hong Kong
-Devised and implemented digital strategies to increase visits & engagement, enhance customersatisfactions and achieved corporate objectives in terms of conversation rates and sales turnover-Worked independently on news research, creative copywriting, translating and proofreadingpromotion materials for online content to optimize advertising channel
Hong Kong SAR
-Translated and published weekly international and local human rights news stories, and compositedspecialized articles to the quarterly magazine “HUMAN RIGHTS” to arouse social awareness-Coordinated and designed a series of educational events for students from public universities and20 secondary schools in Hong Kong to promote humanities
Hong Kong
Division of the Public Information (LegCo News Services)-Composited weekly agenda of LegCo meetings and press releases for LegCo website publication-Designed and prepared marketing materials for LegCo quadrennial event (LegCo Fun Day)-Conducted time critical transcripts of the President’s speeches independently and drafted public invitation letters.
Hong Kong
-Provided instinct legal advice for Hong Kong migrant workers encountered illegally abused-Strived legally for statutory wage of the workers through Labor Division, including regulatoryaffairs and corporate agency communications-Acted as a counselor to the migrant workers and provided chronological comforts
Singpaore
-Coordinated different member workshops and a Triennial International Theatre Arts Conferencewith more than 20 countries drama groups and artists with logistic help-Designed promotion materials for public events and valued the effectiveness of social channels
Shanghai
-Designed promotion materials and gaming session for signature corporate’s anniversary events-Created slogans of events and drafted business plan and presentation to the customers-Translated bilingual public advertising articles materials in Simplified Chinese and English
Other employees you can reach at lunghealth.ca. View company contacts for 68 employees →
George Habib
Colleague at Lung Health FoundationCanada, Canada
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Laurene Cihosky
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Carole Madeley
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Elizabeth Mcgroarty
Colleague at Lung Health FoundationCanada, Canada
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Surbhi Prasad
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Esi Wilmot
Colleague at Lung Health FoundationVancouver, British Columbia, Canada, Canada
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Tracy Huang
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Alekhya Johnson
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Yati Ola
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Sonny Dhillon
Colleague at Lung Health FoundationToronto, Ontario, Canada, Canada
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Quick answers generated from the profile data available on this page.
Karlson Yip works for Lung Health Foundation.
Karlson Yip is listed as Digital Marketing Manager at Lung Health Foundation | Bilingual Marketing Communications | Branding at Lung Health Foundation.
AeroLeads has found 1 work email signal at @greenpeace.org for Karlson Yip at Lung Health Foundation.
Karlson Yip is based in Toronto, Ontario, Canada while working with Lung Health Foundation.
Karlson Yip has worked for Lung Health Foundation, True Patriot Love Foundation, Greenpeace Canada, Wework, and Foodpanda.
Karlson Yip's colleagues at Lung Health Foundation include George Habib, Laurene Cihosky, Carole Madeley, Elizabeth Mcgroarty, and Surbhi Prasad.
You can use AeroLeads to view verified contact signals for Karlson Yip at Lung Health Foundation, including work email, phone, and LinkedIn data when available.
Karlson Yip holds Postgraduate Certificate, Public Relations from Humber College.
Karlson Yip is listed with skills including Microsoft Office, Management, Data Analysis, Project Management, Public Relations, Adobe Illustrator, Video Production, and Social Media Optimization.
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