Kate Atkinson Email & Phone Number

Cheltenham, GB

Cheltenham

I make fresh and creative content to increase brand awareness of the ASX-listed company, Iress, in all of its markets. My latest and most prized creation is the Upfront podcast. Now in its second series, it's had over 120,000 downloads, placing it in the top 2% of all podcasts. It's also my proudest achievement, winning multiple Corporate Content Awards in.

Cheltenham

The one before I found my calling in copywriting.Highlights included:Devising and delivering Iress UK's social media strategy growing its online community from 0 to +5,000 in under a year. Then rolling out the strategy to three other regions, considerably expanding the business' global digital and social presence.Writing and producing a programme of.

Cheltenham

A delightful sideline with an incredible bunch of creatives to help them put on the greatest design festival Cheltenham has ever seen (since the last one). I was lucky enough to support the team with content, social and comms strategy and fulfil all their copywriting needs to promote the festival and get bums on seats.

Sun Life Financial Of Canada

A full-on marketing role in the days when social media was just dawning and printed product collateral was still a thing.Highlights did not include proof-reading 150-page policy documents but did include:Leading the marketing workstream on new product development projects from early concept creation through to planning and implementation of the marketing.

A busy marketing role for a fast-moving, acquisitative insurance broker.Planned, created and managed the marketing activity for 4 divisions - Insurance, Healthcare, Employee Benefits and Commercial Finance.Produced a wide range of marketing collateral including brochures, sales aids and direct mail, managing the entire process from copywriting and design.

Brought in to assist on the 'Customer Brand Experience Project' - a high profile re-brand.Took an active role in the whole literature re-branding process from initial planning and agency briefing, to proofing and sign off, to print and delivery.Worked closely with the rest of the marketing team to ensure all communications were consistent and went live.

Managed the marketing campaigns for the BEAM and Distance Learning brands.Prepared the annual marketing plans and allocated budget in line with the company's sales targets and strategy.Planned and implemented an intense, regular programme of targeted direct marketing activity which delivered consistently good response rates.Ran monthly PR campaigns and.

Sourced reader offers and campaigns for local newspapers, often working with a very limited budget and to a tight deadline.Writing creative, engaging copy and proof-reading were key aspects of the job as was ensuring the campaigns received maximum coverage in paper and at retail outlets.

Ba Hons, Marketing Management

A Levels And Gcse'S, Sociology, English, Business Studies