Katherine Chen

Katherine Chen Email and Phone Number

Assistant Media Planner, Integrated Investment @ Horizon Media
New York, NY, US
Katherine Chen's Location
New York City Metropolitan Area, United States
About Katherine Chen

Katherine Chen is a Assistant Media Planner, Integrated Investment at Horizon Media. She is proficient in Fuzhounese.

Katherine Chen's Current Company Details
Horizon Media

Horizon Media

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Assistant Media Planner, Integrated Investment
New York, NY, US
Website:
horizonmedia.com
Employees:
3183
Katherine Chen Work Experience Details
  • Horizon Media
    Assistant Media Planner, Integrated Investment
    Horizon Media
    New York, Ny, Us
  • Coop
    Digital Marketing Fellow
    Coop Aug 2024 - Present
    - Engaged in a 16-week apprenticeship program, acquiring expertise in SEO writing, SEM Ads, Facebook/Instagram Ads, Twitter Ads, LinkedIn Ads, Programmatic Ad buys, & more- ~200 hours of instruction time with a hands-on mastery of digital marketing platforms, communication/presentation training, networking, and client work with actual companies- A highly selective program that admits underemployed college graduates from under resourced & marginalized communities
  • Mountainview Jams
    Media Intern
    Mountainview Jams Jan 2024 - May 2024
    Binghamton, New York, United States
    -Tasked with making appealing graphics for the band's Instagram page to increase audience engagement which resulted in 50+ increase in followers and sign-ups.-Worked and strategized ways with other interns to reach a bigger crowd and increase brand awareness by tabling at university events, resulting in 20% increase in attendance for weekly jams.
  • Binghamton University
    English Language Institute Tutor
    Binghamton University Aug 2023 - May 2024
    Binghamton, New York, United States
    -Provided personalized guidance to students to improve pronunciation skills and writing skills by giving constructive feedback and appropriate exercises for practice, resulting in student retention and improvement in grades.
  • Binghamton University
    Admissions Center Call Center Assistant
    Binghamton University Sep 2021 - May 2024
    Binghamton University, New York, United States
    -Developed stronger customer service skills by efficiently answering general questions about the university’s admission process and academics, resulting in an increase of informed and satisfied callers. -Informing the people calling about alternative actions if their requests were not actionable and efficiently transferred them to higher-ups when the questions were beyond my knowledge resulting in more incoming calls.
  • Binghamton University
    English Language Institute - Teacher Assistant
    Binghamton University Aug 2022 - Dec 2022
    Binghamton, New York, United States
    -Facilitated the improvement of oral skills in English for international students in a group of 20 through engaging presentations and collaborative group discussions that included exercises to allow hands-on practice, resulting in stronger interest in improving their own skills and confidence by the end of the semester.
  • Binghamton Fujianese Union
    President
    Binghamton Fujianese Union May 2023 - May 2024
    Binghamton University, New York, United States
    Leading and delegating tasks efficiently to a team of 20+ executive board members in planning and executing various cultural and social events for a general student body of 200 while mentoring and guiding the e-board members by helping them develop their leadership and teamwork skills.
  • Binghamton Fujianese Union
    Secretary, Founding Member
    Binghamton Fujianese Union Oct 2021 - May 2023
    Binghamton University, New York, United States
    - Efficiently documented and organized essential information including executive board meeting details and ensured proper booking of rooms for events and meetings.- Delivered timely communication with general members via email and board to ensure clear communication of important information.
  • Imagination Craft Works
    Treasurer
    Imagination Craft Works May 2023 - May 2024
    Binghamton University, New York, United States
    - Managed the club's budget of $2300 and allocating resources efficiently to make sure there were enough supplies for about 100 general student body members for each event.- Efficiently processing and distributing reimbursements in a timely manner with close attention to the information that was put on the reimbursement forms.
  • Imagination Craft Works
    Project Manager
    Imagination Craft Works Feb 2022 - May 2023
    Binghamton University, New York, United States
    - Led weekly craft sessions and demonstrated projects to 100+ students.- Attended weekly meetings and prepared to present the upcoming crafts to the rest of the e-board members.
  • Great Wall Restaurant
    Manager
    Great Wall Restaurant Jun 2020 - May 2024
  • Great Wall Restaurant
    Cashier
    Great Wall Restaurant Jun 2015 - May 2024
    Newark, New Jersey
    - Developed strong customer service skills by managing the front counter including answering phone calls and handling incoming customers.- Led all training initiatives for new employees to properly manage the front counter such as answering calls, handling cash, and working with customers.- Learned to work under pressure in a fast-paced environment to ensure the restaurant ran efficiently.
  • Spark Collection
    Strategy And Operations Intern
    Spark Collection Jul 2023 - Aug 2023
    -Worked with a partner to execute 3+ bilingual storytelling events for children in the New York City area and engage with over 50+ children and their families, significantly enhancing brand visibility and recognition in the East Coast.-Conducted comprehensive research on effective advertising strategies for Facebook and Instagram platforms, learning key insights to increase brand awareness and advertising the books across different social media platforms. -Translated event flyers from English to Mandarin, allowing students to take home order slips for Mandarin-speaking parents, which increased the amount of book orders.
  • Bu Animation Club
    Vice President
    Bu Animation Club May 2022 - May 2023
    Binghamton University, New York, United States
    - Ensured a healthy and productive working environment for the board by crafting agendas and organizing executive board bonding events.- Took initiative and led the Maid Cafe event for the general student body, raising about $300 in revenue for the club.
  • Bu Animation Club
    Publicity Chair
    Bu Animation Club Nov 2020 - May 2022
    Binghamton University, New York, United States
    - Produced engaging and informative weekly emails by demonstrating focus in content creation and delivery.- Managed the Instagram page and curated posts through Adobe Photoshop and Canva to create appealing posts for club visibility and engagement.
  • Chinese-American Planning Council
    Work Learn Grow (Wlg): Environmental Corporation Intern
    Chinese-American Planning Council Nov 2021 - Mar 2022
    - Acquired experience in developing comprehensive business plans, including SWOT analysis, breakeven analysis, and marketing strategies, to foster a culture of environmental consciousness.- Strengthened teamwork skills in a business setting and delegated tasks efficiency to team members to complete the task needed at hand.
  • New York City Police Department
    Nypd 4Th Pct Intern
    New York City Police Department Jul 2021 - Aug 2021
    New York City Metropolitan Area
    - Meticulously updated the databases for each crime committed in the district ensuring an accurate and comprehensive documentation of all the criminal reports.- Performed administrative actions such as organizing files, handling paychecks, and documenting crime data.
  • Prudential Financial
    Gbts Individual Solutions Technology Intern
    Prudential Financial Jun 2020 - Aug 2020
    - Generated comparative reports from a database for analysis and learned to write in SQL server and Windows Batch Scripting for effective database cleanup.
  • Girls Who Code
    Student
    Girls Who Code Jul 2018 - Aug 2018
    Prudiental
    I learned multiple programming languages during this summer program: Python, HTML, CSS, Javascript, and Arduino C. With these programming languages, we learned how to make a website and program a robot

Katherine Chen Education Details

Frequently Asked Questions about Katherine Chen

What company does Katherine Chen work for?

Katherine Chen works for Horizon Media

What is Katherine Chen's role at the current company?

Katherine Chen's current role is Assistant Media Planner, Integrated Investment.

What schools did Katherine Chen attend?

Katherine Chen attended Coop Careers Fellowship, Binghamton University, Saint Vincent Academy, Girls Who Code.

Who are Katherine Chen's colleagues?

Katherine Chen's colleagues are Sebastian Rojas, Ashtyn Davis, Summeya Islam, Connor Anderson, Jessica Wertheim, Thomas Taylor, Mba, Martine Remy Greenidge (She/her/hers).

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