Katie Maule Email & Phone Number

Chesterbrook, Pennsylvania, United States

Wrote ad copy for digital, print, and TV ads promoting senior-focused healthcare and Medicare plans under tight deadlines. Managed and contributed to the agency's blog post.

Remote

• Produced creative, client-centric copy about consumer and enterprise fintech software solutions to support B2B and B2C marketing campaigns at a Series B startup company. • Wrote, edited, and proofread copy for webpages, email, ads, social media, video, promotional products, event materials, and print materials. Collaborated with developers and engineers to ensure technical accuracy of content. • Developed content to increase brand awareness, generate leads, and improve online rank and visibility of Atom Finance.

Malvern, Pennsylvania, United States

• Worked in Retail Marketing’s in-house agency to produce web pages, web articles, web offers, emails, social content, and print materials for a variety of investment products and services under tight deadlines.• Successfully aligned copy with the overarching macro strategies for specific offers, including The Vanguard 529 College Savings Plan, advice offers, and corporate partnerships. • Led an inter-team initiative to refine the elements of a successful creative brief and increase collaboration among creative strategists, copywriters, and creative agency managers.

Malvern, Pa

• Leveraged internal research to create detailed audience personas and a user journey map, inspiring a client-centric always-on content framework that aligns Vanguard news and blog content with business and marketing objectives. • Created and implemented an always-on content calendar to raise brand awareness, foster client relationships, educate investors, and promote investment products and services.• Drafted creative briefs to inspire writers and designers to execute engaging, informative, and unique web content to and differentiate the Vanguard brand.

Malvern, Pa

Managed all aspects of the Vanguard Blog:• Created and implemented a content strategy.• Maintained a content calendar and measured/reported on success.• Wrote a legal contract to partner with an external blogger.• Known for applying exceptional client focus and creativity to every communication.

Malvern, Pa

Flexed between writing and editing to deliver educational and promotional client communications.

Malvern, Pa

Wrote, edited, and designed creative internal communications using Adobe Dreamweaver and TeamSite.

Malvern, Pa

Became a Series 63 Uniform Securities Agent and Series 6 Limited Representative.

Downingtown, Pa

Managed a caseload of clients receiving outpatient psychiatric services.

West Chester, Pa

Evaluated clients for admission to a drug and alcohol rehabilitation center and helped women transition out of residential treatment.

12 Credits Toward Master'S Degree, Communication And Media Studies

Bachelor'S Degree, Psychology, Suma Cum Laude

Activities and Societies: • Dean’s List, 2001–2005. • Honors Program, 2001–2005. • Bonner Leadership Program (AmeriCorps), 2002–2003.