Katie Hendrickson Email & Phone Number

Eden Prairie, Mn, Us

Minneapolis, Minnesota, United States

Responsible for marketing strategy & execution including web design, social media, video, podcast, content creation, portal and integrated technologies. Leading a team of awesome individuals passionate about leadership development.

Greater Minneapolis-St. Paul Area

Responsible for leading the company through an agile methodology phased approach to modernizing the end user experience. Assumed Business Analyst responsibilities for assessing business process needs, designing and executing changes within the Salesforce sandbox and production environments as a Salesforce Administrator. Built new Apps for business processes with standard components and basic HTML. Also responsible for UX design of the Salesforce Experience (end user portal). Designed and branded Mentoring Essentials™ product with our existing tech stack.Menttium is the pioneer and leader in formal corporate mentoring systems that support leadership development, succession planning, employee retention, and diversity in the global business community.

Greater Minneapolis-St. Paul Area

Managed all key client relationships. Designed custom marketing collateral to demonstrate ROI to our business partners.

Greater Minneapolis-St. Paul Area

Led Product, Programs, Fundraising, Marketing and Finance functions. Partnered with CEO to pitch Mighty Doodle™ iPad App at MN Cup's annual competition designed to accelerate new business ventures and to support Minnesota's entrepreneurs.The mission of Literacy Matters Foundation is to leverage the best technology and proven curriculum to empower young learners (K-3) with the basic reading skills needed to close the literacy gap. Currently, only 39% of Minneapolis students and only 35% of St. Paul students read proficiently by the end of third grade. In Minnesota, the gap between students who read well and those who do not is among the highest in the nation. Literacy Matters has built Mighty Doodle in response to the existing literacy gap. Mighty Doodle, powered by IBM Watsons's Cognitive Intelligence, marries together artificial intelligence (AI) and research-based curriculum following the Orton-Gillingham (OG) instructional approach. The Mighty Doodle learning program provides engaging, kid-friendly literacy instruction and assesses a student’s learning advancement in real time.

Greater Minneapolis-St. Paul Area

Responsible for setting the strategic marketing vision for the organization as well as tactical execution. Designed and built a new website based on the WordPress platform. Created a content marketing and lead generation strategy using gated content. Revitalized the social media strategy including LinkedIn. Designed a hard cover book for marketing collateral in partnership with WiseInk publishers. Maintained responsibility for managing 38 clients and providing sales support in drafting proposals and SOWs for customized services. Continued senior leadership responsibilities in setting the company vision along with one and three-year company goals. Advisory Board Member.

Greater Minneapolis-St. Paul Area

Responsible for Operations, Account Management, Sales and Team Management. Managed and fostered 53 client relationships. Managed 8-15 consecutive projects ranging from 12-18 months in duration. Consulted with clients, created proposals and statements of work for customized services and turnkey products. Supported the internal technology team and external Salesforce vendor in a successful nine month build and transition from a proprietary CRM and customer portal to the Salesforce.com platform meeting deadlines of expiring technology licenses. Customized Salesforce.com to manage approximately 40,000 leads and contacts.

Greater Minneapolis-St. Paul Area

Implemented new processes and technology efficiencies resulting in 1,800 hours of annual time savings. Systematized data collection and analysis process for calculating the ROI of service products; translated academic statistical analysis of ROI into marketing collateral.

Greater Minneapolis-St. Paul Area

Interviewed high potential professionals at all levels of business ranging from manager to c-suite globally across industry and function. Recruited, matched and managed professional mentoring relationships founded on a network of volunteer mentors.

Greater Minneapolis-St. Paul Area; Spencer, In; Quincy, Ma

Managed five onsite locations including: Maple Grove, Plymouth and Arden Hills, MN; Spencer, IN; Quincy, MA. Implemented onsite location at Boston Scientific, Arden Hills (Legacy Guidant Corporation). Negotiated contract amendments and service offerings. Managed five direct reporting internal employees and contingent workforce of approximately 800 employees. Partnered with Boston Scientific HR and operations on employee relations issues, investigations and recruitment forecasting. Managed P&L, budget, and detailed expenses for three business units.

Greater Minneapolis-St. Paul Area

Branch Operations Manager for St. Paul, MN location. Responsible for P&L, account management, sales generation and staff management. Created proposals for prospective clients supporting their talent acquisition needs. Recruited and interviewed job candidates for contingent and direct hire positions. Promoted three times in four years.

B.A.

Mini Mba - Entrepreneurship